Why does innovation matter in programmatic advertising? Put simply, without innovation all things wither and fade into obscurity…or die. But how do you remain innovative in the fast-moving world of programmatic? Drawing interesting parallels between the history of the film industry and...

In part four of the Video Fast Forward series we chat with Regional Director, ANZ & Head of Audience, APAC at PubMatic. Peter has been at PubMatic since 2015 and has been involved in rolling out their suite of products across Australia and New Zealand. These include their market leading omni...