"Never let a human do a machine's job," said Kate Cox, CMO of AI scale-up BrightBid. The questions marketers should be asking now isn't will AI take jobs, but what do we do with the time that is saved by AI? Kate saw the 2023 explosion of AI several years back, but explains why we're still in the efficiency stage, and what the real changes will look like in the coming years. In this episode, we talk Elon Musk's halt on development, legislating an unprecedented phenomenon and what happens when you put AI against a comedian... If you liked this episode, let us know by leaving a review and giving us a follow and tagging us on LinkedIn, Twitter, Instagram or Facebook. Hosted on Acast. See acast.com/privacy for more information.