In this episode, Jen welcomes Morgan Ondree, the creative director of Becoming Iconic and a vital element of the Becoming Iconic Agency. Morgan discusses the evolving branding landscape for 2024, highlighting key trends and emphasizing the significance of seeking assistance in this arena. Morgan stresses the importance of maintaining authenticity and integrity in branding efforts, advocating for a genuine connection with one's audience. Listeners gain insights on elevating their brand presence while sidestepping imitation, ensuring their unique voice shines through. Today on Becoming Iconic: Morgan's role in Becoming Iconic + the agencyBranding trends for 2024Importance of seeking help in brandingMaintaining authenticity and integrity in brandingCreating genuine connections with your audienceStrategies to heighten brand presenceAvoiding imitation and fostering a unique brand voiceThe Becoming Iconic Agency: @becomingiconicagencyConnect with Jen: Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co