In this episode we talk with Alyssa from Inspired Media Co. (@inspiredmediaco), to discuss optimal social media strategies for personal brand growth and entrepreneurship. Alyssa shares her journey from wanting to be an actress to becoming a social media strategist and content creator -- a creator who know how to get YOUR MESSAGE out there, too. She emphasizes on understanding audience behavior across different platforms, creating a signature style series, and experimenting with different content delivery formats. We also discuss the benefits of long-form content on YouTube, the importance of consistency, and the limitation of education-based value in content. Alyssa stresses that success is achieved when providing content that addresses customer needs while reflecting the brand's core message, all in a relatable manner.   This episode is for you if... ...you lack in confidence regarding the way you will show up on social media ...you are unsure on how target audiences and audience behavior across different platforms work ...you are unsure on how to maximize and leverage social media to it's fullest capacity to close sales and grow your biz   If you want to learn how to take your career in fitness to the next level by ditching the gym-floor rat race for scalable online coaching model, you're going to love my 16-week program that turns you from fit-pro to 6-figure CEO. We are NOW enrolling for BECOMING SAVAGE: THE COACHING ACADEMY. Book your free strategy call TODAY