Better Advertising with BTR Media is a podcast for Amazon sellers & the ecommerce community to share strategies to optimize & scale online brands with Amazon PPC, Amazon DSP, Walmart Connect, Instacart, Target & more. Your hosts, Justin Nuckols & Destaney Wishon, talk with other advertisers, online sellers, & brands dominating their categories on Amazon.
In this episode of our Amazon DSP Series, we talk all about DSP custom audiences, granular targeting, the ability to measure campaign impact—bringing coherence to your full funnel strategy.
Published 05/22/24
With nearly two decades of experience, Gurmeet shares his unique insights from transitioning from a technical back-end focus to a holistic front-end e-commerce strategy.
Published 05/14/24