That’s right; you no longer can sit and wait for your neighbors to find you. If you don’t start making sure people know what you know, they will just go elsewhere. This session follows on from the last with Judy Robinett, where we talked about the importance of networking. In this session, we discuss how to map your network and start making it work for you. Episode outline: Social media, ecommerce and video conferencing has allowed each and every individual to connect with more...

When it comes to networking, people commonly suffer from two major issues: * Getting in a room of quality prospects, rather than just other people that do what they do * Talking to the right people when they're in the right room This is exactly why today on Better Business Coach podcast I have asked a close personal friend, Judy Robinett, to share some of the wisdom that made her book, “How to Be a Power Connector,” a best seller. Episode outline: Times have changed and the old...

The "Get to Know Yourself" template should follow directly after episode 21’s ForceField Analysis, and should be completed as part of your first paid client sessions. As a business coach, you need to understand your clients on a deeper level. To add to that, as discussed in session four, running a business can be chaos and your client may not have had time to truly understand themselves. The "Get to Know Yourself" template is designed to get everything out on the table, so you can start...

The "Get to Know Yourself" template should follow directly after episode 21’s ForceField Analysis, and should be completed as part of your first paid client sessions. As a business coach, you need to understand your clients on a deeper level. To add to that, as discussed in session four, running a business can be chaos and your client may not have had time to truly understand themselves. The "Get to Know Yourself" template is designed to get everything out on the table, so you can start...

So why is it, when clients are the life blood of any business, we don’t go out of our way to reconnect with these potentially willing to buy clients? Sure, we tell ourselves, "It is because it was only a quick introduction," or perhaps you think they gave you their card "just to be nice." Maybe you just don’t feel "comfortable," but the reality is: you just don’t know where to start. This is exactly why today on Better Business Coach podcast I have asked a close personal friend and iTunes...

The ForceField Analysis should follow directly after episode 20’s SWOT Analysis, and should be completed as part of your first paid client sessions. The ForceField Analysis is amazingly useful for helping your client, and you as their coach, understand the terrain before making any change or improvement. It’s also a great way to ensure your client doesn’t miss out on potential supporters that may aid their success, or fall victim to unforeseen hurdles. Episode outline: You may have...

The ForceField Analysis should follow directly after episode 20’s SWOT Analysis, and should be completed as part of your first paid client sessions. The ForceField Analysis is amazingly useful for helping your client, and you as their coach, understand the terrain before making any change or improvement. It’s also a great way to ensure your client doesn’t miss out on potential supporters that may aid their success, or fall victim to unforeseen hurdles. Episode outline: You may have...

This worksheet follows shortly after the "Where Is Your Business Now?" worksheet, explained in session 13, and should be completed as part of your first paid client session. You will also find SWOT helpful when creating SMART business goals, as outlined in session 17. SWOT will really help your client understand if the goals they are setting themselves are achievable for their organization, or if they should be increased/reduced to better motivate and drive the organization to a higher or...

This worksheet follows shortly after the "Where Is Your Business Now?" worksheet, explained in session 13, and should be completed as part of your first paid client session. You will also find SWOT helpful when creating SMART business goals, as outlined in session 17. SWOT will really help your client understand if the goals they are setting themselves are achievable for their organization, or if they should be increased/reduced to better motivate and drive the organization to a higher or...

Rich people talk about abundance all the time, but they don’t have bills stacking up and mouths they can’t afford to feed. So where does the abundance mindset fit in the "real world?" In the last session with JV Crum III we talked about heart passion, deciding the kind of coach you want to be, and overcoming the discomfort around charging for what you do. In this session JV shares his views on abundance and why you must master it to achieve success. Episode outline: It's fine for...

You've been hearing it everywhere: If you want to be successful, you need to differentiate. But how do you do it without losing what is uniquely you in the process? That’s exactly why today, in part one of this two part series, I have asked JV Crum III to join us. Listen as he shares his views on heart passion and deciding what kind of coach you truly want to be. During this session, JV also drop some indisputable logic on you that should help to dissolve your fear and discomfort around...

In this session of Better Business Coach Podcast, I release my secret to hitting the ground running with clients from minute one of their first paid session. As a coach, you don’t have to leave initiating the coaching experience to your first paid session, you can set tasks that will aid you in your preparation. This task will ensure that you are crystal clear about where the client wants to go and that each one of your sessions has a laser focus in getting them there. Episode...

We have all been there. Following on from last session with Dev Singh where we talked about personal branding, differentiation, and how so many get it wrong,  in this session we discuss how you can use packaging to remove the dollar sign from your forehead. Dev also gives some great ideas on how you should decide on your hourly rate, which makes it another great follow-up session to session 14 on pricing and packaging. Episode outline: Per hour mentality People have a misconception that...

In part one of this two part series with Dev Singh we explore the topics of personal branding and differentiation, and how so many get it wrong. Think that’s a lot? Just wait for part two! There I ask Dev to share his thoughts on one of the topics from session 14, packaging, as well as ask him to share his own personal pricing and packaging strategy. Episode outline: When trying to build a business, many want-to-be success stories spend their time focusing on "cool catch phrases,"...

I also discuss how to overcome self-doubt when charging higher hourly rates, as well as touch on the value of selling your service as a package or monthly subscription instead of by the hour. For people that struggle saying, "I cost $xxx per hour," this session is a must. Episode outline: Why price comes last In session 10 of Better Business Coach Podcast, I discussed the five steps to selling business coaching without feeling like you’re selling. Since then I have been inundated with...

This worksheet forms the first part of your first paid client session and is used to re-unfreeze the client to the fact that they must embrace change to fix their current business challenges. You may be thinking, "Why do we need to go through the unfreezing process again? Surely the client will want to get straight into fixing their issues." After all, we did a full unfreeze in the Business Needs Analysis and now they have paid for our help. In reality, this is not the case. First, if you...

This worksheet forms the first part of your first paid client session and is used to re-unfreeze the client to the fact that they must embrace change to fix their current business challenges. You may be thinking, "Why do we need to go through the unfreezing process again? Surely the client will want to get straight into fixing their issues." After all, we did a full unfreeze in the Business Needs Analysis and now they have paid for our help. In reality, this is not the case. First, if you...

Perhaps when it was introduced people got angry, stated how ridiculous it was and even claimed it would never work? Conversely, have you witnessed change done really well?  Where people embraced change and were able to agree that their current way of doing things was in need of improvement? The difference between these two scenarios is generally the result of successful change management, more specifically a step called unfreezing. Unfreezing is just one of three steps in the Lewin’s...

  In this session of Better Business Coach Podcast, invited guest and story master Aprille Janes shares with you the seven types of stories you can use in business and how they can effectively be used in marketing, sales and coaching. Episode outline: Stories are of vital importance in sales and coaching. They can be used to embed ideas, suggest a different perspective, and even help someone feel they are not alone. But how do we use them in sales and coaching? Let’s say we...

It has finally arrived! In session seven and eight of the Better Business Coach Podcast I unveiled the Business Needs Analysis, or what I’m sure you now see as the document that unfreezes your prospects to the fact they MUST address their problems NOW! So what do you do next? Do you just say, "Okay, pull out your check book?" Surprisingly, if you utilize the Business Needs Analysis well and you have mastered the power of active listening (covered in session 9), that might actually work....

Do you know how to truly listen? If you answered no, then this session is a MUST. Active listening is a critical success factor to selling and obtaining coaching success. To be a great coach and obtain clients with ease, you must always be listening to what a client is saying, as well as what they aren’t. In today’s busy and competitive world, truly listening has become a thing of the past. We ask shallow questions, and while they are being answered we think of the next profound thing...

If you haven’t yet listened to part one, this will not make sense, so please go back and give "BBC 007 : Part 1 of 2 – First FREE Worksheet – The Business Needs Analysis" a listen. This is an exciting two-part series as I give away the first FREE worksheet you can use directly with your clients, available for download at www.MatthewPollard.com/bbc007. The "Free Business Analysis" is the ultimate diagnosis tool as well as an amazing sales instrument. In this session, I explain how page two...

If you haven’t yet listened to part one, this will not make sense, so please go back and give "BBC 007 : Part 1 of 2 – First FREE Worksheet – The Business Needs Analysis" a listen. This is an exciting two-part series as I give away the first FREE worksheet you can use directly with your clients, available for download at www.MatthewPollard.com/bbc007. The "Free Business Analysis" is the ultimate diagnosis tool as well as an amazing sales instrument. In this session, I explain how page two...

The "Free Business Analysis" is the ultimate diagnosis tool to use with your clients as well as an amazing tool for turning people interested in the idea of coaching into motivated and ready to start clients. In the first session, I explain each one of the personal and business questions as well as establish which of the four business coaching milestones it is focused on. This session is building on the foundations set in the previous session, so if you haven’t yet, you might want to go back...