Embracing diversity in branding and business reflects not only on the general happiness of a company's team members but also on the variety of ideas, creative solutions, and problem-solving alternatives. Today's guest and her company are living proof that it is possible to challenge antiquated norms while providing sustainable outcomes.   In this episode, I'm joined by Rashonda Harris, the Founder and CEO of Purple Sheep Consulting, Assistant Vice President for Research focusing on Post-Award & Contractual Compliance at Penn State University, part-time adjunct faculty member teacher in the Master of Research Administration Graduate Program at Johns Hopkins University, Mentor, and a seasoned Sponsored Research Administration Leader.  Throughout our conversation, you'll hear about Rashonda's passion for encouraging diverse perspectives, why she grasped a sense of responsibility early in her life, and the beautiful moment she lived at a presentation while one of her mentees was on stage. You'll also hear about Rashonda's biggest fears and lessons learned, a fame story, future plans for her and her company, and much more.  Tune in to episode 74 of The Brand Therapist and learn more about Rashonda's unique approach to branding and consulting.  In This Episode, You Will Learn: Why Purple Sheep Consulting? Rashonda explains her company's name (1:20)A bit about Rashonda's childhood (2:40)The moment a mentee "gave Rashonda her flowers" (4:00)The importance of boundaries (6:50)Rashonda explains what her brand is about (9:10)Three lessons learned along the way (14:30) Connect with Rashonda: LinkedInPurple Sheep Consulting WebsitePurple Sheep Consulting InstagramPurple Sheep Consulting LinkedIn Let's Connect! WebsiteLinkedIn Hosted on Acast. See acast.com/privacy for more information.