Episodes
This is a very practical episode going through how to grow and scale your 1:1 online business if you work in the health, fitness or wellness industry  ·       Your core offer and service  ·       Marketing, what platforms to prioritise and what content to create. ·       Pricing, multiple or single offers and ABT (always be testing)   Details for my six month 1:1 Mentorship Program or 12 Week Business Coaching https://briankeanefitness.com/mentorship-and-business-coaching Online...
Published 04/16/24
Published 04/16/24
Tickets for the seminar https://briankeanefitness.com/business-seminar-galway
Published 04/10/24
This was a recent topic I covered at the 2024 Fitness and Wellness Summit.  Leads as seeds (making money or creating leads while you sleep) Push vs pull marketing (paid vs organic) Who is your avatar, what is their pain point? Omnipresence vs targeted platforms The three types of content - attraction (for viral potential), nurture (your process or service benefit) and conversion (asking for the sale, serving with a paid offer) Details for my six month 1:1 Mentorship Program or 12 Week...
Published 04/02/24
Solo Q+A: 1.     Is it possible to get started part time as a PT (get clients 1:1) and keep up my primary teaching job? 2.     Any advice for setting up your own fitness class locally for more revenue? 3.     Any tips on writing a book?   For more details on my six month 1:1 Mentorship Program or 12 Week Business Coaching email [email protected] Online Business Courses: How To Start, Build and Grow Your 1:1 PT...
Published 03/20/24
EARLY BIRD OFFER Sign up before March 13th 2024 and get €200 off your ticket with code “GROW” at the checkout. Full Day Business Builder Seminar Galway Location: The Clayton Hotel, Galway City Date: Sunday April 21th 2024 Time: 10am – 5pm Max People: 20 Cost: €300 per person until March 13th 2024 (then €500 from 23:59 tonight) https://briankeanefitness.com/business-seminar-galway
Published 03/13/24
There's an opportunity here that nearly everyone should be aware of for 2024.  Here is how I'm using Instagram ads for my own business (alongside how I'm using it with some of my business mentees and business coaching clients). For more details on my six month 1:1 Mentorship Program or 12 Week Business Coaching email [email protected] Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To...
Published 03/06/24
Kilimanjaro details - click here  Full Day Business Builder Galway Seminar - click here
Published 02/26/24
“There are a million health or fitness coaches out there. People buy the person, not the program” If you are looking to find out what makes you unique and different from other coaches or trainers out there, listen to this full episode. For more details on my six month 1:1 Mentorship Program or 12 Week Business Coaching email [email protected] Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ ...
Published 02/20/24
20 spaces available.  Give the episode a listen to see if it's a good fit for you and check out the two early bird offers.  Tickets are available here
Published 02/19/24
Conor just finished 6 months in my business mentorship program and we are just at the start of another six months. He is a former primary school teacher and inter county hurler for Westmeath. Here is his story and what he learnt over the past six months. ·      Transitioning from full time teacher to personal trainer ·      The reason he finally got his ladder against the right wall and went all in ·      Why you need accountability or else the journey can take so much longer ...
Published 02/07/24
Solo Q+A with Brian  I work in an office but have a PT qualification and want to become an online coach, how do I transition? Finding it hard to find a niche. I do Q+A’s but getting very little feedback on peoples problems? I’m getting a lot of clients that are giving me a headache, is that just the fitness business? Do you see any new trends for 2024? For more details on my six month 1:1 Mentorship Program or 12 Week Business Coaching email [email protected] Online Business...
Published 01/24/24
We put so much focus on social media and that’s great, it’s an amplifier for sure; but if your goal Is to build a business and not just be an influencer, you need to do this as well. A website either functional for productivity or as a 2023 business card  SEO - host a blog or podcast on the website, you need to be ‘google able’  An email list - if an algorithm shifts, you can still get clients  A blog, podcast or book - some other form of IP A referral scheme or testimony grabber so that...
Published 01/10/24
Alan Ladd (The Running Rules) just finished in my 6 month business mentorship program. Here is his story and what he learnt over the past six months. ·      Why you need a core offer ·      Leaning into you and your personal history to build rapport ·      The importance of keeping your training alongside growing your business ·      Where good ideas from and using someone as a sounding board ·      How everybody needs a coach   https://www.therunningrules.com ...
Published 12/27/23
Lack of a Clear Brand Identity Neglecting to Define a Niche Ineffective Marketing Strategies Absence of a Compelling Website Insufficient Client Communication Failure to Continuously Learn and Improve Disregarding Client Feedback For more details on my six month 1:1 Mentorship Program or 12 Week Business Coaching email [email protected] Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business https://briankeanefitness.com/product/one-to-one-pt-course/ How To...
Published 12/13/23
Details for my business mentorship program in this short podcast.  Email [email protected]
Published 12/08/23
We couldn’t get the sound quality perfect on this one; so I’m popping it up as a bonus episode today and we’ll do a round 2 in person in the not too distant future. If you’re looking to build a community either online, in person as coach or as a gym/physical health and wellness – give this a listen. Anto shoots straight from the hip and we’ll have a cracking podcast coming for our round 2 when we get the sound dialled in.   https://www.instagram.com/anthonyclavin/ ...
Published 12/06/23
Jon is a highly established 1:1 Personal Trainer in Ennis, Co Clare. He is currently in my 1:1 business mentorship program and here is his story about how has been able to grow a successful 1:1 business with two small kids at home and how we are laying the foundation for his online business in 2024. In today’s podcast, we talk about the importance of time management,  his best tips if you struggle with time, how to pre-qualify so you don’t get headache clients, keeping them accountable and...
Published 11/29/23
I’m a big fan of using short form videos to capture attention but only if they link back to a better trust building form of content. In this podcast, we discuss the pros, cons and how to use short form video to grow your business and not just your following count. “Short form video is like fast food, it will keep you full temporarily but you’ll still be craving nourishment”   Online Business Courses: How To Start, Build and Grow Your 1:1 PT Business ...
Published 11/15/23
Aidan is a mindset coach, mentor and keynote speaker.  His goal is to empower people to find their truth, master their emotions, develop new skills and transform into the most powerful version of you.  Aidan first stepped on stage as a speaker in 2007 and has been speaking and mentoring ever since. For 15 years Aidan has travelled the world coaching individuals and live audiences on 5 continents inspiring over 250,000 people and counting. Website: https://theaidanobrien.com/ ...
Published 11/01/23
I’ve been in business for eleven years now and I remember how confusing this whole process was in the beginning and I made nearly every mistake you can make. Here are some things you should know.  1. Working with an Accountant When seeking an accountant, consider asking the following questions: a) How familiar are you with the fitness industry and its unique tax requirements? b) What services can you provide to help me manage my tax obligations effectively? c) Can you assist me with...
Published 10/18/23
Paul is considered one of Ireland’s leading financial advisors, is an internationally recognized CFP® (Certified Financial Planner), as certified by the Financial Planning Standards Board (FPSB). With his straight-talking no-nonsense approach to money and business, he regularly features on TV, radio &, with an ever-growing social following he has quickly become Ireland’s favorite financial advisor. Paul Merriman CFP® launched askpaul in 2016 to provide jargon-free expert financial...
Published 10/04/23
In today's fast-paced fitness industry, staying ahead of the competition as an online personal trainer requires ongoing learning and professional development. With the rise of virtual training and a plethora of resources available at our fingertips, online trainers must remain proactive in their quest for knowledge and skills. In this article, we will explore the importance of continuous education and discuss effective strategies for professional development, helping you establish yourself as...
Published 09/20/23
In today's digital age, social media platforms have emerged as powerful tools for personal trainers and online fitness coaches to reach a vast audience and showcase their expertise. Undeniably, social media is a key component to building awareness, connecting with potential clients, and cultivating a thriving online fitness business. However, it is vital not to fall into the trap of relying solely on social media platforms for long-term success. In this podcast, we'll discuss why avoiding...
Published 09/06/23
When clients opt for online personal training, they often expect the same level of motivation and accountability as meeting with a personal trainer in person. However, as a personal trainer, it can be challenging to provide motivation and accountability when working with clients online. Today’s episode gives you some tips and strategies that you can use to motivate your clients for online personal training. For details on my 1:1 Mentorship Program on upcoming Group Masterminds,...
Published 08/23/23