As D2C manager for OLLY, a health and wellness brand owned by Unilever, Jennifer Peters is responsible for every aspect of OLLY's ecommerce store: customer experience, marketing inventory, payment gateways and more. Peters says as OLLY matures, her team has to constantly re-evaluate their strategy.  “A lot of things that worked two years ago, they don’t work anymore,” Peters explained. “I think one of the tougher pieces of that is figuring out where the issues are and then prioritizing...

After spending years on the agency side helping brands spin up online stores, Jennifer Peters decided it was time to work full-time on just one brand. As Direct to Consumer Manager for OLLY, Peters jumped in right after OLLY became part of the Unilever family – giving her a brand with a start-up mentality, and […]

Astound co-founder Igor Gorin has seen a fair amount of change in his life. His family immigrated to the Bay Area from the former Soviet Union in the 1980’s, specifically the region that is now Ukraine. Gorin clearly saw opportunity on the horizon as he met other entrepreneurial students who, once in college, created a […]

Carter Jensen is the Global Lead for Direct to Consumer at General Mills. His team works with the company’s incubator program, focused on emerging brands, using digital strategies to gain insights and test theories to bring new products to life at General Mills. With his start-up background, Jensen is used to using every tool at his disposal to glean information that can help propel a brand forward. At General Mills, that includes launching storefronts in 5-10 days, working with founders to...

General Mills has been around for nearly 100 years, and the food giant has been innovating all along the way. Carter Jensen is the Global Lead for Direct to Consumer at General Mills. His team works with the company’s incubator program, focused on emerging brands, using digital strategies to gain insights and test theories to […]

Astound is a powerhouse in digital commerce, helping companies strategize and build ecommerce sites to delight customers around the world. Igor Gorin is co-founder and Chief Strategy Officer, which puts him at the forefront of ecommerce trends. In this conversation with Digital River's Emily Burton, Gorin shares his secrets for ecommerce success. Chief among them, agility.

Kelly Goetsch is Chief Strategy Officer for commercetools, a German-based company changing the way we think about ecommerce. commercetools (spelled with a lower-case c) is an API-first multi-tenant SaaS commerce platform dedicated to the idea of modern composable commerce. Headless commerce started with commercetools. Goetsch says commercetools’ solutions are based off a catalogue of around […]

Kelly Goetsch, chief strategy officer for commercetools, is an  evangelist for a headless approach to ecommerce. He's recruited leaders from some of the biggest names in ecommerce to advance the idea of microservices, API-first, cloud-native, multi-tenant SaaS and headless (MACH). Learn more about the MACH Alliance, commercetools' groundbreaking approach to ecommerce and what Goetsch thinks about the future of ecommerce as he sits down with Digital River's Ted Rogers for the Commerce Connect...

Mike Schmid considers himself a start-up kind of a guy, which is one reason he decided it was time to leave his high-profile gig at Apple to try his hand at a company he’d been eyeing for some time, Seattle-based Rec Room. With more than 37-million users worldwide, the free-to-use platform allows creators to customize interactive rooms, and build experiences for others to share. Late last year, the company announced $145-million in new funding, bringing the company’s valuation to $3.5...

Mike Schmid considers himself a start-up kind of a guy, which is one reason he decided it was time to leave his high-profile gig at Apple to try his hand at a company he’d been eyeing for some time, Seattle-based Rec Room. With more than 37-million users worldwide, the free-to-use platform allows creators to customize interactive rooms, and build experiences for others to share. Late last year, the company announced $145-million in new funding, bringing the company’s valuation to $3.5...

Becoming a fraud fighter was not on Mark Michelon’s radar when he interviewed for a finance job at a new company called Orbitz. He got the job and was asked to look at a problem the company was having with chargebacks on its new website. It turned out to be a fraud ring. Soon, Michelon […]

Becoming a fraud fighter was not on Mark Michelon’s radar when he interviewed for a finance job at a new company. He got the job and was asked to look at a problem the company was having with chargebacks on its new website. It turned out to be a fraud ring.  Michelon was hooked, and his finance path pivoted to ecommerce fraud prevention. Now, as president of Accertify, an American Express Company, Michelon is one of the good guys working to stay ahead of ecommerce fraudsters. Learn more about...

Phillip Jackson and Brian Lange are former competitors turned co-conspirators. Together they founded Future Commerce, which helps brands create a strategic vision that will shape the future of their retail and digital channels. Not content to leave it there, Jackson and Lange want to help brands bring about change for their customers and even the world.

Explore the future of ecommerce with Phillip Jackson and Brian Lange, former competitors turned co-conspirators. Together they founded Future Commerce, which helps ecommerce brands create a strategic vision that will shape the future of their retail and digital channels. Not content to leave it there, Jackson and Lange want to help brands bring about change […]

Jim Herbert is an unabashed cheerleader of the Open SaaS approach at BigCommerce, Herbert now finds himself in the middle of the biggest product announcement for BigCommerce in recent years, it’s new Multi-Storefront solution that will give merchants even more flexibility and ease of use. Digital River’s Jason Nyhus recently spoke with Herbert about Multi-Storefront, Open SaaS and how flexibility is key for brands striving for long-term success.

Uday Kotla, vice president and global business head for Infosys Digital Experience joins Digital River's Jason Nyhus for a look forward after a blistering two years of growth in the ecommerce industry. What are companies looking for now? Which industries are seeing the most transformation, and how is Infosys addressing the global demand? It's been a wild ride for ecommerce, and Uday suggests the most interesting changes are still to come.

Jim Herbert is an unabashed cheerleader of the Open SaaS approach at BigCommerce, Herbert now finds himself in the middle of the biggest product announcement for BigCommerce in recent years, it’s new Multi-Storefront solution that will give merchants even more flexibility and ease of use. Digital River’s Jason Nyhus recently spoke with Herbert about Multi-Storefront, Open SaaS and how flexibility is key for brands striving for long-term success.

If the idea of getting a late-night delivery of Ben & Jerry’s ice cream to your doorstep sounds appealing, you can thank Unilever’s Amy Brix for making it a reality for European customers. Now Director of Ecommerce in Germany for Unilever, Brix is responsible for the overall execution of Unilever’s ecommerce strategy in Germany. Brix sat down with Digital River’s CMO, Ted Rogers, to talk about ecommerce trends, and what that means for shoppers craving convenience.

If the idea of getting a late-night delivery of Ben & Jerry’s ice cream to your doorstep sounds appealing, you can thank Unilever’s Amy Brix for making it a reality for European customers. Now Director of Ecommerce in Germany for Unilever, Brix is responsible for the overall execution of Unilever’s ecommerce strategy in Germany. Brix sat down with Digital River’s CMO, Ted Rogers, to talk about ecommerce trends, and what that means for shoppers craving convenience.

Uday Kotla, vice president and global business head for Infosys Digital Experience joins Digital River's Jason Nyhus for a look forward after a blistering two years of growth in the ecommerce industry. What are companies looking for now? Which industries are seeing the most transformation, and how is Infosys addressing the global demand? It's been a wild ride for ecommerce, and Uday suggests the most interesting changes are still to come.

Dave Tu is president of DCL Logistics, a Bay Area company with 40 years in the business of delivering for clients with complex distribution requirements. Dave sits down with Digital River's Jason Nyhus to talk about how his company is navigating the challenges brought by a global pandemic, and what steps ecommerce brands should be taking to meet customer expectations in 2022.

Dave Tu is president of DCL Logistics,  a Bay Area company with 40 years in the business of delivering for clients with complex distribution requirements.  Dave sits down with Digital River's Jason Nyhus to talk about how his company is navigating the challenges brought by a global pandemic, and what steps ecommerce brands should be taking to meet customer expectations in 2022. 

Jared Blank is Chief Marketing Officer for VTEX – North America, a digital commerce platform for enterprise B2B and B2C ecommerce brands. From his early days in ecommerce at Tommy Hilfiger to now helping some of the world’s best-known brands set their D2C ecommerce strategies, Jared knows what it takes to create true innovation. In […]

Jared Blank is Chief Marketing Officer for VTEX - North America, a digital commerce platform for enterprise B2B and B2C ecommerce brands. From his early days in ecommerce at Tommy Hilfiger to now helping some of the world's best-known brands set their D2C ecommerce strategies, Jared knows what it takes to create true innovation. In this conversation with Digital River's Jason Nyhus, Jared shares his views on what the future holds for D2C ecommerce.