3.4: Deliver a Demo That Makes a Prospect Want to Continue the Conversation (Christine Glick)
Listen now
Description
Have you ever asked someone for more information on a product, just to have them go down a rabbit hole of features that are really not related to the problem you're looking to solve? Us too. This frustration caused us to reach out to Drift's Solutions Consultant, Christine Glick. Christine has figured out the art of crafting a demo that answers the questions her prospects actually have, so in this episode, she tells Sammi what her process looks like, how she works alongside account executives, and why she steers clear from any and all acronyms. You can connect with Sammi on Twitter @sammireinstein and @DriftPodcasts, and Christine on LinkedIn. Read up on Drift's Really Good Sales Plays: https://drift.ly/sales-plays
More Episodes
As much as we want every sales cycle to be smooth from the first touch to renewal, we know that there can be bumps along the way. What do we do when a prospect stops responding to our follow-up emails? We get creative. Joining us on the show today is founder of The Bot Lab and long-time Drift...
Published 10/27/22
On this show, we've covered how email, chat, video, and content can start, and continue, conversations. But despite all these strategies, there's still one area of marketing that hasn't been uncovered: events. Whether digital or in-person, events are great talking points to bring up with...
Published 10/27/22