Episodes
How do the world's most successful creatives stay focused, continuously come up with new ideas, and keep getting booked for new jobs? What does it take to stay relevant in today's competitive industry? Particularly with the threat of AI hanging over all of us? That's what we're here to find out. This week's guest is the incredibly talented illustrator and visual storyteller Christoph Niemann. Christoph's work has graced the covers of The New Yorker, National Geographic, and The New York...
Published 06/16/24
Published 06/16/24
What gives a brand its spark? That little bit of magic that no one else has? Is it even possible for a brand to be unique anymore? As the world becomes ever more connected, the art of branding has never been more critical or more challenging. This week, we are talking about brand strategy with G Torto, senior director at Koto in Sydney, Australia. G, originally from London and now a key player in the Asia-Pacific region, helps ambitious companies stand up, stand out, and scale smartly. He's...
Published 06/09/24
How does technology affect our daily lives and interactions, and what role does design play in making it more humane and delightful? Today, we're in conversation with Clara Gaggero Westaway, co-founder and creative director of Special Projects. Recently celebrating its tenth anniversary, the London-based design and innovation studio is known for its work in humanising technology, creating experiences that prioritise user friendliness and satisfaction. Clara's expertise has guided Special...
Published 06/02/24
We never really know how we’ll feel when we turn 30 or even 40. For some, it’s no big deal; for others, it can be a shock to the system. Where does the time go? And how do we keep going with work, responsibilities? How do we even stay relevant in the creative industry when so much new and young talent floods into the market every year? And what about turning 50? For our next guest, it proved to be quite an earth-shattering event. Aaron Draplin is a legendary graphic designer who began his...
Published 05/26/24
We don't know where you grew up or where you call home, but we're from Stoke-on-Trent. Oatcakes, Port Vale, the friendliest and funniest people on Earth. Northern Soul and the rave scene. Shelleys, Kinetic, and Golden. And, of course, Wedgwood and Brindley. Have you never heard of it? As a kid, we'd tell people we were from Manchester because everyone knows Manchester, and it's cool. But Stoke? Pah. We're ashamed to say we never sang its praises. But what did we know? We left Stoke for...
Published 05/19/24
We all want to lead more sustainable lives, but what about work? Are we doing enough to connect with clients that are making a difference? Do we even have any power as creatives to steer brands in the right direction if they're not quite there yet? Of course, no one is perfect, but it's great that so many companies are taking strides towards becoming more sustainable and doing some good in the world. This week's guest is a brand consultant and creative director who hopes more will catch...
Published 05/12/24
Social media has come a long way over the last two decades. Platforms like Facebook and Twitter weren't just great places to connect with others; they became how we built our creative businesses, found clients, and promoted our work. But all good things must come to an end. Profits and shareholders inevitably entered the fray, twisting algorithms and features upside down. We've spent much time and effort chasing likes and clicks until we became exhausted, disengaged, and ready to try...
Published 05/05/24
Fear can hold us back and make us feel stuck. But if we don't face the things that scare us, how will we ever progress? That's certainly the case for us creatives. Whether we're afraid of going freelance, starting a side project, applying for that job, or making a complete lifestyle shift, embracing what terrifies us could actually lead us to happiness. And if it doesn't? Well, there's always a lesson to be learned. Joanna Henly is no stranger to change. She spent her childhood moving...
Published 04/28/24
Ever wonder how to make it big in animation when the industry is always on the move? How do you keep your focus and drive when everything around you is shifting so fast? This week, we explore these important questions with Sean J. Cuttino, an influential figure in animation, illustration, and storytelling. His journey shines a light on what it really takes to stay ahead in a world where the creative landscape and technology never stand still. The creative force behind J. Cutt Productions,...
Published 04/21/24
We're kicking off a new season of The Creative Boom Podcast with something a little bit different. Today, we're talking about posture and how we can stay pain-free as creatives. Because let's face it, we all spend so much time sitting, working, and leaning over laptops and gadgets – perhaps getting into bad habits; it's inevitable we'll run into trouble unless we look after ourselves. Of course, we want to help you avoid that, or – if you're already suffering (myself included) – then we'll...
Published 04/14/24
Hey there, and welcome back to The Creative Boom Podcast. I’m Katy Cowan, and it’s so good to have you with us for another season, during which we get up close and personal with some of the most interesting folks in the creative industry. This time around, we're keeping things laid-back but insightful, chatting about everything from the big questions to the little things that make our creative lives tick. Picture this: Aaron Draplin sharing how he’s learning to take it easy after recently...
Published 04/09/24
Have you ever seen a brand change its image and thought, 'Wow, that's bold!' or 'What were they thinking?' Today, we're unravelling the mysteries of successful brand transformation sparked by WHSmith's recent controversial trial to shift to 'WHS.' It was only a trial change but one that stirred debate. So, what can we learn from it? To guide us through this maze, we're joined by Lee Rolston, chief growth officer at Jones Knowles Ritchie. Lee is a maestro in brand building, having steered...
Published 01/22/24
If you think graphic design or illustration are challenging industries, try filmmaking. Although technology has made the craft more accessible and affordable, opening up many opportunities for anyone passionate about storytelling, the increased competition and ongoing cultural shifts mean that writing scripts and shooting scenes is more difficult than ever. The entire sector continues to adapt as the way we consume movies seems to change yearly, if not weekly – not to mention the recent...
Published 01/15/24
Before we bid another year farewell, we thought a nice festive special might be in order where we bring back some former guests from the show and see how they're all doing. We're talking motion designer Dan Silverstone, illustrative designer Lisa Maltby, cultural champion Boma Krijsman, graphic designer Kieron Lewis, illustrator Katie Chappell, design director and podcaster Harrison Wheeler, and artist and illustrator Barney Ibbotson. We even say hello to our old Creative Boom friend and...
Published 12/20/23
Have you ever looked at your career and thought, 'What's next?' You're not alone. It's a common myth that by our forties, we'll have it all figured out. Instead, we might find ourselves grappling with more questions than ever before, and the prospect of change feels as daunting as it is necessary. It's something this week's guest, Graeme McGowan, knows only too well. As the creative force behind Jamhot, a Glasgow-based design studio, and the networking event Gab, Graeme has weathered...
Published 12/18/23
Change is inevitable. We all understand nothing stays the same for long. But right now, change can feel like it's happening at a terrifying rate as the world continues to surprise and shock on what feels like an hourly basis. The only thing we can be sure of is that we can't be sure of anything. Change feels like it's been a running theme since the global pandemic, and now many of us are feeling pretty damn exhausted, fed up with everything shifting under our feet. To offer a positive...
Published 12/11/23
When you leave school or university, you'll likely find yourself working at any place that will have you. And later, if you're lucky and have worked hard enough, you might enjoy the luxury of steering your own ship and finding purpose and meaning in your creative field. That was certainly the case for this week's guest, Kirsty Minns, partner and executive creative director at Mother Design (part of the Mother family), who has shaped her entire career by choosing to only work for companies...
Published 12/04/23
Did you know that 900,000 women left jobs because of menopausal symptoms in 2019? That's according to research by Bloomberg that is probably only scratching the surface. And it's something this week's guest wants to make more people aware of. Melissa Robertson is the CEO of Dark Horses in London. And she has launched an open-source menopause policy inspired by her own experience with the condition. She hopes it will open up the conversation within the workplace, not just in the creative...
Published 11/27/23
As creative freelancers, we love what we do and enjoy being our own boss, but it's not all sunshine and rainbows. Burnout is sadly familiar to many of us, including this week's guest, Radim Malinic, who wants to offer other creatives some valuable help. Taking all that he's learned from running his studio, Brand Nu, the creative director, graphic designer, and author has just released two new books, Creativity For Sale and Mindful Creative. These new titles are based on his own experiences...
Published 11/20/23
If you've been trying to keep up with social media lately, you're not alone. Twitter becomes X, and no one likes or sees our updates anymore. Instagram's engagement plummets. And then comes Threads – is that even worth the effort these days, as the excitement seems to have died down? Not to mention BlueSky, Discord, Mastodon, and what else? It's all proving to be a little overwhelming. Here to help us make sense of it all is Brian Hollingsworth, a brand consultant and graphic designer based...
Published 11/13/23
With everything that's been happening lately, you'd think things are getting worse, not better. But here's the thing. Despite these challenging times, life has improved for the vast majority of people – from lower levels of crime to higher life expectancy around the world. It's encouraging stats like these that form the basis of Stefan Sagmeister's new book, Now is Better, and the focus of this week's episode. One of the world's most celebrated living designers, Sagmeister's exploration of...
Published 11/06/23
What does the future of graphic design look like? And how can today's emerging designers stay relevant in a fast-paced world? These are just some of the questions we posed to Paula Scher, one of the world's most influential graphic designers, as we kick off season six of The Creative Boom Podcast. Described as the "master conjurer of the instantly familiar", Scher straddles the line between pop culture and fine art in her iconic work, which can be seen just about everywhere you look. From...
Published 10/30/23
Want to hear the inside scoop from leading artists and designers? Understand what makes them tick and how they build businesses or get ahead - how they might view emerging technology like AI and where they think creativity is heading. Or even hear of those seemingly small moments that had enormous impacts? The Creative Boom Podcast will answer many burning questions and reveal all through candid conversations with some of the world's biggest creative names. Each episode promises invaluable...
Published 10/22/23
It's been two years and nearly a hundred episodes since we launched The Creative Boom Podcast. With 2023 fast approaching, we thought a Christmas Special might be in order. One that celebrates how far we've come and pays tribute to the people who helped us get here but also allows us to look ahead and consider what's next. What better way to do so than return to our very first guest? And that's Malcolm Garrett. The esteemed graphic designer and creative director also happens to be one of...
Published 12/21/22