Episodes
In this episode of eCommerce Deep Dive, Nate Hogle, Director of Program Development at Media.Monks, covers the latest Amazon updates for the month of March 2023.
Published 05/10/23
Published 05/10/23
In this episode of eCommerce Deep Dive, John Ghiorso, SVP of eCommerce at Media.Monks, covers the latest Amazon updates for the month of February 2023.
Published 04/07/23
In this episode of eCommerce Deep Dive, John Ghiorso, SVP of eCommerce at Media.Monks, covers the latest Amazon updates for the month of January 2023.
Published 02/24/23
In this episode of eCommerce Deep Dive, John Ghiorso, SVP of eCommerce at Media.Monks, covers the latest Amazon updates for December 2022.
Published 02/01/23
In this episode of eCommerce Deep Dive, John Ghiorso, SVP of eCommerce at Media.Monks, covers the latest Amazon updates for November 2022.
Published 12/12/22
In this episode of eCommerce Deep Dive, John Ghiorso, SVP of eCommerce at Media.Monks, covers the latest updates from this year’s unBoxed conference by Amazon Ads in New York.
Published 11/11/22
In this episode of eCommerce Deep Dive, Nathan Hogle, Senior Director of Client Data and Resource Management at Media.Monks, covers Amazon news & trends for the month of July 2022.
Published 08/17/22
In this episode of eCommerce Deep Dive, Nathan Hogle, Senior Director of Client Data and Resource Management from Media.Monks, covers Amazon news and trends for the month of June 2022.
Published 07/15/22
In this episode of eCommerce Deep Dive, Nathan Hogle, Senior Director of Client Data and Resource Management from Orca Pacific, covers Amazon news & trends for the month of May 2022.
Published 06/17/22
In this episode of eCommerce Deep Dive, Nathan Hogle, Senior Director of Client Data and Resource Management from Orca Pacific, covers Amazon news & trends for the month of March 2022.
Published 05/13/22
In this episode of eCommerce Deep Dive, Nathan Hogle, Senior Director of Client Data and Resource Management from Orca Pacific, covers Amazon news & trends for the month of March 2022.
Published 04/20/22
In this episode of eCommerce Deep Dive, Nathan Hogle, Senior Director of Client Data and Resource Management from Orca Pacific covers Amazon news & trends for the month of February 2022. He discusses Amazon's updated brick and mortar strategy, new advertising functions and optimizations with bulk operations, the addition of a long awaited feature in Sponsored Ads portfolios, new Brand Story A+ module, and much more! Connect with Orca...
Published 03/10/22
In this episode of eCommerce Deep Dive, Nathan Hogle, Director of Client Resource Strategy and David Grill, Director of Advertising from Orca Pacific cover Amazon news & trends for the month of January 2022. They discuss Amazon prime membership price changes, the upcoming launch of Amazon Style, a new Business Discounts Manager tool and new advertising features such as Detail-Page-View’s in Sponsored Display reporting and localized keyword targeting, and much more!
Published 02/11/22
In this episode of eCommerce Deep Dive, Nathan Hogle, Director of Client Resource Strategy at Orca Pacific covers Amazon news & trends for the months of November and December 2021. Nate will be recapping the monthly Amazon insights including Amazon’s expansion of the Climate Pledge Friendly program, the addition of Venmo as a payment method, new Vendor Shipment guidelines, new Sponsored Display audiences features, and so much more.
Published 01/12/22
In this episode of eCommerce Deep Dive, we brought on a special guest, Claire O‘Donnell, Director, Customer Trust and Partner Support at Amazon, to accompany Nathan Hogle. Nate will be will recapping the monthly Amazon news & trends for the month of October including the Amazon Gift-Giving Feature, new Sponsored Display features, new Sponsored Brands Video targeting options, and so much more.  Claire will finish off the episode with details from the Amazon Accelerate event that took...
Published 11/16/21
This month, John and Nate discuss updates such as the Amazon October Beauty Sale, New Listing Quality Dashboard, Release of Performance-Based Budget Rules and so much more.
Published 10/11/21
John and David discuss using influencer marketing to do market research, decentralizing ad creative through micro-influencer marketing, and how to make micro-influencer marketing a viable marketing channel.
Published 10/06/21
This month, John and Nate discuss updates such as the A-Z Guarantee, Amazon partnering with Affirm, Free Amazon-led Advertising Webinars and so much more.
Published 09/15/21
In this episode of eCommerce Deep Dive, John Ghiorso and Nathan Hogle from Orca Pacific recap the monthly news & trends from Amazon. This month, they discuss updates such as The Seller Reviews Tool, 17 new FCs set to open in August, the launch of the Brand Referral Bonus Program and so much more.
Published 08/12/21
John and Will discuss the state of the rapidly changing online alcohol business, regulatory barriers to shipping alcohol, and how brewing companies should be thinking about Amazon as of today.
Published 07/20/21
In this episode of eCommerce Deep Dive, John Ghiorso and Nathan Hogle from Orca Pacific recap the monthly news & trends from Amazon. This month, they discuss updates such as insights from Prime Day 2021, Amazon anti-counterfeit efforts, continued container shortages and so much more.
Published 07/09/21
John and Stacy discuss, her experience working at Amazon, MasterLock, and now SureWerx, misconceptions that brands have about Amazon, and where the eCommerce team should sit within an organization.
Published 06/22/21
In this episode, John talks with Raj De Datta, CEO and Co-Founder of Bloomreach, A digital experience platform for e-commerce that powers brands. John and Raj discuss his new book (The Digital Seeker: A Guide for Digital Teams to Build Winning Experiences), learning why your customers seek your product, B2B digital experience, and so much more.
Published 06/08/21
In this episode of eCommerce Deep Dive, John Ghiorso and Kyle Olson from Orca Pacific recap the monthly news & trends from Amazon. This month, they discuss updates such as Prime Day 2021, Vine Changes, The Brand Crackdown and so much more.
Published 06/04/21