Episodes
Are you feeling the strain of disengaged employees? You're not alone. Join Justin as he tackles the number one frustration for business owners head-on, diving deep into the art of aligning your team's aspirations with your company's vision. Discover how to turn employee engagement from a challenge into your greatest asset. Thank you for joining us today. We hope you found encouragement, inspiration, and valuable insights as you pursue your vision and dreams. The greatest appreciation we...
Published 04/23/24
Published 04/23/24
Are you ready to elevate your business decisions from good to great? In this episode Justin shares a ten-step blueprint for making choices that can lead to monumental success. Discover how to align your decisions with your vision, seek wise counsel, and listen to your internal prompting to navigate the hundreds of choices you face every day. Thank you for joining us today. We hope you found encouragement, inspiration, and valuable insights as you pursue your vision and dreams. The greatest...
Published 04/16/24
Have you ever wondered why some entrepreneurs seem to effortlessly achieve their dreams while others struggle to make progress? The answer, as it turns out, might be simpler than you think. In the latest episode of the Justin Goodbread show, we delve into the power of one small but mighty word: goals. Thank you for joining us today. We hope you found encouragement, inspiration, and valuable insights as you pursue your vision and dreams. The greatest appreciation we could receive is if you...
Published 04/08/24
Are you ready to redefine what it means to be wealthy? Join us on an enlightening journey with Justin Goodbread as he shares the secrets to mastering not just financial success, but also social, time, physical, and spiritual wealth. In this transformative episode, you'll learn the difference between being rich and being truly wealthy, and how to align your life's purpose with a wealth strategy that encompasses more than just money. Don't miss out on this opportunity to elevate your approach...
Published 04/01/24
In this episode, Justin delves into the profound impact of having a clear vision, the necessity of discipline, and the urgency that a limited timeframe can impose on achieving our goals. Justin explores the wisdom of Tim McGraw's song "Live Like You Were Dying," the lessons from personal loss, and the strategies to define and pursue your vision with relentless discipline. Tune in to transform the way you approach your aspirations and lead with purpose. Thank you for joining us today. We...
Published 03/25/24
Persistence is the driving force that sets successful business owners apart. It goes beyond talent, genius, or education, and it is the key to achieving your goals in the entrepreneurial world. For middle-aged, educated business owners who may feel weary and disheartened, understanding the true nature of persistence is crucial. It's not just about keeping at something; it's about unwavering determination to achieve your objectives, even in the face of obstacles. Thank you for joining us...
Published 03/18/24
Have you ever wondered how some business owners can seemingly produce 10X or 20X more than their competition? You may have heard people ask, "How do you manage to do all that you do?" The reality is that we are all given the same 24 hours a day. However, the rich and successful business owners seem to possess a unique ability to create multiplicative wealth that appears almost unfair. This article will delve into one of their secrets – the art of delegation. Thank you for joining us today....
Published 03/11/24
To "think big" means to have a mindset and approach that is characterized by ambitious, expansive, and visionary thinking. It involves setting high goals, envisioning significant achievements, and refusing to limit oneself by conventional or mediocre thinking. Are you limiting your success with small thinking? It's time to expand your horizons! In our latest episode, Justin Goodbread shares the 'weird' secrets of wealthy business owners and how you too can adopt a mindset of abundance....
Published 03/04/24
In recent years, the allure of entrepreneurship has become a prevalent trend. The idea of being your boss, shaping your destiny, and pursuing innovative ideas has never been more enticing. Yet, beneath the glossy exterior lies a harsh reality. According to statistics, only a fraction of businesses thrive, while many face the grim possibility of failure. In this exploration, we delve into the question that underlies it all: Is entrepreneurship the right path for everyone?   Thank you for...
Published 02/26/24
Fear and anxiety are two powerful emotions that every human experiences at some point in their lives. They can be our allies, warning us of danger or helping us prepare for challenges. However, they can also become formidable foes, holding us back from pursuing our passions and desires. In this episode, we'll embark on a journey through the intricate workings of the human mind to understand how fear and anxiety are processed, how they manifest in our lives, and most importantly, how to...
Published 02/19/24
Justin Goodbread, host of the Financially Simple podcast, reflects on his 30-year entrepreneurial journey and contemplates the true meaning of success and wealth. He concludes that it's not just about financial achievements, but about fulfilling God's purpose for your life. He announces a relaunch of the podcast with a new mission: to encourage, inspire, and educate business owners to achieve their "aspirational dream." Key points: • Justin recounts both the highs and lows of his...
Published 02/12/24
Friends, when I began this venture, I never thought I’d be celebrating such a milestone. The past five years have been such a humbling experience. I’m honored that so many of you have chosen to come along for the ride. It is so rewarding to know that you’ve entrusted me with guiding you through the complex world of business and finance.    Now, here we are, celebrating 500 shows! It never could have happened without you. So, join me as I look back on this journey and highlight some of the...
Published 02/05/24
As entrepreneurs, we often discuss our busy work schedules as though they are a badge of honor. While it’s true that owning a business requires a tremendous amount of time and effort, we must be careful not to neglect the other aspects of our lives. Each of us has (or should) areas of our lives that are important to our ethos. Pouring all of your time and energy into your business will inevitably mean that you’re neglecting the other core parts of your life. In this episode, I discuss the...
Published 01/29/24
Most of us started out in business because we had an idea or product to help people. However, the majority of us didn’t start off as business experts. Although you may have a successful business, knowing how to turn that successful business into a valuable commodity can be challenging. In this episode, I wrap up the Eight-Figure Exit series with a brief recap of the things we’ve discussed. I explain why I chose to speak directly to financial advisors, and how the information shared is still...
Published 01/22/24
Marketing is one of the eight key areas in business that can directly influence the intrinsic value of your organization. But how can you optimize your RIA’s marketing so that it can help you achieve your dream of an eight-figure exit?   In this episode, I discuss some of the indicators you can track to determine whether your marketing strategy is truly effective. Similarly, I explore some of the metrics that let you look at how each individual strategy is performing as part of your overall...
Published 01/15/24
As business owners, we understand that marketing to attract new clients is necessary. But have you ever considered the important role that marketing plays in retaining existing clients? Through effective internal marketing, you can improve customer stickability and prevent clients from exiting through the back door.   In this episode, I dig into the critical role internal marketing plays in preparing your organization for the eight-figure exit. Additionally, I discuss the importance of...
Published 01/08/24
As business owners, it’s often tempting to work with any and everyone. After all, more clients means more money. Right? In service-based businesses, the reality is that taking on every client that walks through your door can lead to major inefficiencies.    In this episode, I discuss the value of niche marketing and how becoming more exclusive could be the key to growing your RIA for the eight-figure exit. I also explain how to identify when it might be time to explore your niche and...
Published 01/01/24
The end of the year provides business owners with a unique opportunity to evaluate their progress toward their goals and reflect on the accomplishments of their teams. It is also the perfect time for RIAs to work through their annual compliance checklists. As you prepare for the coming year, ask yourself, “What worked this year? What didn’t? What actions can we take in the coming year to push the needle further toward the eight-figure exit?” In this episode, I look at the importance of an...
Published 12/25/23
Marketing often frustrates us, as financial advisors. We don’t always see an immediate return on our investment. Additionally, when hiring a marketing firm, the costs can quickly escalate well beyond what we intended to allocate. Frankly, this “all or nothing” approach and our limited understanding of marketing can leave us feeling a bit disheartened. It doesn’t have to be this way! In this episode, I discuss the important role a documented marketing strategy has on your overall satisfaction...
Published 12/18/23
Oftentimes, as business owners, we take a wrong view of marketing. Because it isn’t foundational to the operation of our businesses, we view marketing as a luxury. However, if we see it for what it truly is—an investment—we can finally begin to measure the return on our marketing investments.   In this episode, I discuss how you can maximize the ROI for your RIA firm’s marketing investment, paving the way for the eight-figure exit. Additionally, I’m going to explore the quantifiable and...
Published 12/11/23
Whether you realize it or not, you likely have some form of intellectual property (IP) in your Registered Investment Adviser (RIA) firm. It could be a system or process that you've developed to help you run more efficiently. Or, perhaps, you have a service offering that sets you apart from the competition. Whatever it may be, your intellectual property is a valuable asset. But is it protected? In this episode, I'm looking at the incredible impact your IP could have on the multiple for your...
Published 12/04/23
Owning a business is a risky endeavor. This is especially true in the RIA space which is heavily regulated. From civil actions to punitive actions taken by regulating bodies, litigation can be damaging to your business and reputation. So, what should you do if you find yourself facing litigation during your eight-figure exit?   In this episode, I look at some of the measures you can take to mitigate the risk of litigation. Additionally, I discuss ways to disclose pending, past, or present...
Published 11/27/23
In this episode, I’m discussing risk mitigation. More specifically, I’m going to look at the insurance coverages you need to have as an RIA owner. Now, I know insurance may not be the most fun topic, but it is important and it could significantly impact the value of your business. So, don’t tune out!  I’ll be covering increases to your required coverages and the core coverages you should have. However, I’ll also discuss how your firm’s legal entity could work to mitigate potential risks to...
Published 11/20/23
As a financial advisor, it can be easy to forget that sales and marketing are part of what we do. We understand that we have to attract new clients in order to grow our book of business. However, we may not always realize that we’re selling our firm and our services when we engage in an initial “getting to know you” phone call. The truth is, as RIA owners (and business owners in general), we don’t always see ourselves as salespeople. Likewise, we don’t always have a strong grasp of how...
Published 11/13/23