On our recent #ZNLive, we hosted József Máté, Head of Communications EMEA at Corteva Agriscience. József shared his perspective on digital communication. During the live, the conversation touched on two main topics: the post-COVID Era and the role of AI. In the post-COVID era, there is a renewed recognition of the importance of personal interactions alongside digital tools, emphasizing the need for balance. József highlighted AI's effectiveness in media relations but cautioned about...

On this episode of #ZNLive, we were with Communications Director at Habitat for Humanity International Kasia Jasik-Cainzos, who navigates the high stakes of European Elections, power of proactive engagement, and the importance of clear messaging. With over 10 years of experience, she shares how her organization braved COVID-19 with innovative adaptability and communication.

Discover the fascinating world of animal communication and the power of social media in our recent #ZNLive episode. Join hosts Philip Weiss and Liora Kern as they engage in an insightful conversation with Clare Carlisle, a Communications Director at AnimalhealthEurope. As an advocate for animal health and welfare, Clare shares her expertise in navigating the complexities of livestock farming practices and sheds light on the undeniable allure of cat videos and other heartwarming animal...

In a recent episode of ZN Live, Doron Themans, a Conversational AI strategist and entrepreneur, highlighted the significance of chatbots as digital co-workers. The discussion emphasized the need for integrating chatbots into organizational processes, while still acknowledging the importance of human support for more complex issues. Doron stressed the importance of building chatbots that truly understand users and shared recommendations for fostering effective AI conversations. Overall, the...

In a recent episode of #ZNLive, hosts Liora Kern and Philip Weiss welcomed Wouter Lox, Secretary General at AIJN European Fruit Juice Association and a seasoned public affairs professional. The discussion revolved around the importance of professional associations in fostering a growth mindset and facilitating knowledge exchange. They emphasized the significance of transparency, continuous learning, and effective communication in the domain of public affairs. Wouter also shared his commitment...

In a recent episode of #ZNLive, we had the pleasure of hosting Mike Sax, the founder of ACT | The App Association, entrepreneur, and founder of Wellbeyond. Our host, Liora Kern, had the pleasure of welcoming Mike, an altogether well-rounded individual, perhaps because Wellbeyond focuses on meditation for kids. The conversation centered around the challenges Mike faced as a young software entrepreneur in Europe, the role of AI systems, and the latest digital trends. Overall, Liora and Mike...

In a recent episode of #ZNLive, we had the pleasure of hosting Sebastián Rodríguez, a dedicated European campaign professional who has made a name for himself as a strategic communicator and advocate for the European project. The conversation centered around the impact of COVID-19 on Communication and the last trends. Sebastián explained us the idea beyond his project "campaignplaybook.eu", an innovative playbook that provides organizations with tools, resources, and strategies to run...

In a recent episode of #ZNLive, we had the pleasure of hosting David Coleman, Vice President of Public Affairs Europe at Mars. The conversation centered around the impact of COVID-19 on public affairs and the role of transparency. David emphasized the importance of publicly defensible communication with stakeholders, while acknowledging the rise of online meetings due to the pandemic. The discussion also touched on the increasing influence of AI in the industry and the need for professionals...

In this insightful episode of #ZNLive, we were privileged to have Connor Allen, Manager of European Government Affairs at Honda Motor Europe Ltd., as our guest. Our engaging conversation took us through the labyrinth of digital communication's profound influence on the political landscape in the EU, and the measures the EU has taken to underpin democracy through communication. As we cast our gaze forward to Europe in 2024, we focused on the crucial role of digital communication and the...

In this enlightening episode, we're joined by Dr. Barbara Rath, a seasoned medical professional with over 30 years of global healthcare experience. As co-founder of the Vaccine Safety Institute and founder of Seki, Dr. Rath shares her deep insights on public health, vaccine safety, and medical education. The conversation delves into her role in combatting medical misinformation, the influence of social media on vaccination, and the critical role healthcare professionals play in vaccine...

In this captivating episode of #ZNLive, we had the privilege of hosting Tomi Huhtanen, the Executive Director at the Wilfried Martens Centre for European Studies, who shares his insights and expertise in the realm of political communication and public policy. With over 20 years of experience and a strong background in EU public affairs, Tomi delves into the importance of credibility and effective communication in today's complex world. The episode explores the increasing role of media,...

On this episode of #ZNLive, we were honored to have a conversation with Maria Linkova-Nijs, an accomplished figure in the world of public affairs and communication. Currently serving as the Communications Director of the European Chemical Industry Council (Cefic) – the largest trade association in Brussels, Maria carries a rich background in broadcast journalism, European studies, and strategic public affairs. Known for her uncanny ability to simplify complex policy matters into compelling...

On this episode of #ZNLive, we had the privilege of hosting Dr.Naveen Thacker, a distinguished figure in the field of pediatrics. As the former National President of the Indian Academy of Pediatrics and the current President of the International Pediatric Association (IPA), he has expertise in research, health communication, healthcare, vaccines, health informatics, and medical research. The conversation raised important questions about IPA and how to combat misinformation, the impact of...

On this episode of #ZNLive, we had the privilege of hosting Gary Finnegan, an experienced journalist and editor. Finnegan, Editor of Vaccines Today, brought his extensive expertise in health journalism and editing to the table. We explored Finnegan's work on online vaccine communication and his experiences with AI models like ChatGPT 4, Bing, and Bard. The conversation raised important questions about the trustworthiness of these models, particularly based on Finnegan's firsthand experience...

On this episode of #ZNLive, we were with Benita Lipps who is a highly experienced association manager, non-profit, and brand strategy expert, brings over 10 years of experience in professional non-profit management and empowering people and organisations to reach their full potential. As a partner and sponsor of @Women Who Advance Associations, as well as the Senior Non-profit Leader and Head of DGA Europe Association Practice, she has worked with diverse European associations, projects,...

On this episode of #ZNLive, we were with Gareth Harding (@garethharding) who is the owner of Clear Europe and Director of Missouri School of Journalism's Brussels Programme. During our discussion, we explored the communication in the bubble and the hideousness of jargon. Additionally, Gareth shared with us tips on crafting a good quote, including using vivid language, voicing strong opinions, and avoiding jargon and acronyms.

On this episode of #ZNLive, we were with David Hart (@D_A_Hart) who is Corporate Affairs and Business Leader ans has more than 20 years in senior communications role. In this episode, we dived into the latest trends in communication and digital, exploring how they're transforming the way we connect with each other and the world around us. Our guest shared his own experience in communication. Additionally, we explored the link between personal and organizational communication, examining how...

On this episode of #ZNLive, we were with Principal of Irimi company Angus Thomson (@ThomsonAngus) who is supporting the development and implementation of social and behaviour change policies and programs for public health. During our discussion, we explored the significance of misinformation in the healthcare industry and its potential consequences. Additionally, we delved into the ways in which healthcare professionals could enhance their communication strategies to combat the spread of...

On this episode of #ZNLive, we were with The Risk-Monger David Zaruk (@zaruk). We discussed communication on environmental-health risks, AI tools like ChatGPT, how AI will affect our way of communication and the compatibility of science communication.

On this episode of #ZNLive, we were with the Principal Adviser on Justice Policy, EU Commission Paul Nemitz (@PaulNemitz).  We discussed Mastodon and Twitter in 2023, how the crisis at Twitter has caused an increase in Mastodon users, and the importance of having a communication environment with framework rules. And through his personal experience, Paul explained the pros and cons of both platforms and how you can use them together for safe and quality conversations.

On this episode of #ZNLive, we were with the Regional Communications Director, EEMEA, at MSD Muchena Zigomo (@muchenaz). We discussed healthcare communication, the latest trends, equity and equality in healthcare, community building, gender bias, and how to overcome its challenges.

On this episode of #ZNLive, we were with a DNA Researcher & Software Developer Bert Hubert (@bert_hu_bert). He shared his thoughts on making technology and biology more palatable to the public, and the latest technological and communication trends.

On this episode of #ZNLive, we were with the Managing Director of the Public Affairs Council Joao Sousa (@joppsousa). We discussed the key takeaways from the European Digital Advocacy Summit, and the latest public affairs trends and Joao shared his top tips for people starting in communication. 

On this episode of #ZNLive, we were with the DG Climate Action Policy Officer and Instagram influencer Sevim Aktas (@SevimAktasEU). We discussed how Sevim started her Instagram journey, the latest in the EU climate advocacy, and youth involvement in sustainability.