In today's episode, we'll cover the rise of influencer partnerships with brands, the diversity and popularity of TikTok's top videos, and the launch of SonderCo, an agency revolutionizing brand-influencer deals.

In today's episode, we'll cover the immense popularity of "Get Ready with Me" videos, TikTok's struggle with creator monetization, and the award-winning influencer partnership between Dove and Collectively.

In today's episode, we'll cover TikTok's rise as America's news source, President Biden thinking of joining TikTok for his re-election campaign and a study revealing that Instagram influencers who show more skin earn more money from sponsored posts.

In today's episode, we'll cover e.l.f. Beauty's debut on Roblox, Chriselle Lim's successful work with Phlur, and Kraft Real Mayo's campaign to make "moist" Word of the Year.

In today's episode, we'll cover TikTok discontinuing its controversial Creator Fund, Viral Pitch partnering with Popeyes for influencer marketing campaigns, and the low traction of ByteDance's Lemon8 app in the US.

In today's episode, we'll cover how TikTok is making it's way into the political realm, how Carnival Cruise Lines is using the older generations to make content, and Uber's strategy to grow it's TikTok following.

In today's episode, we'll cover Kourtney Kardashian's endorsement of Kerrygold butter, how Reach Agency helps brands with influencer marketing, and how Linqia's Healthcare Creator Network facilitates partnerships between pharma brands and healthcare influencers.

In today's episode, we'll cover Fenty Beauty's drive-thru pop-up for social media influencers, Cirque's influencer network expansion and brand partnerships, and Little Chonk's success through authenticity and innovative pet products.

In today's episode, we'll cover an Irish university that is offering a bachelor's degree in influencing, the success of Mike Kruzich in adapting to TikTok and running a content agency, and the remarkable increase in value of Glasgow influencer Jamie Genevieve's companies thanks to her online following and makeup tutorials.

In today's episode, we'll cover the success of beauty influencers on TikTok, the BBC's Creator Lab Program bridging the gap between social media and TV production, and Celsius' partnerships with influencers to raise brand awareness.

In today's episode, we'll cover YouTube's new AI-powered creator tools, Jeff Yass' donation to Club for Growth to keep TikTok in the US, and CeraVe's "ClearItUpLikeADerm" campaign with TikTok creators and dermatologists to promote acne care.

In this week's episode, we'll cover TikTok's launch of TikTok Shop, we'll get influencer marketing insights from Sammy Hauser the founder of "Viral Action", and discuss how social media creators are reshaping New York Fashion Week.

Welcome to Influence Weekly, the podcast that dives deep into influencer marketing and the creator economy. Explore news, trends, hear stories, and get behind-the-scenes with industry leaders. In today's episode, we'll cover the launch of Influence Weekly's podcast, how TikTok is achieving higher engagement rates for branded content and how Saks is embracing curated online shopping for their fall 2023 campaign.