Episodes
Today we’ll be getting into the nuances of niching down in your business. If you know me or have been a listener to the podcast for a while, you know how much I advocate for the strategy of niching down - but we don’t really talk about the cons much! Let’s get into it. All show notes are available at jereshiahawk.com! Resources Mentioned: Subscribe to the Jereshia Said YouTube Channel: https://www.youtube.com/@jereshiasaid/videos CEO Summit: www.jereshiahawk.com/ceosummit  Click this...
Published 08/10/23
I’ve made over five million dollars from a link in my bio. Wanna know how I did it? In this episode, I’m walking you through the exact content marketing strategy that I’ve used to build a multi-seven-figure online coaching business. More importantly, I’m sharing a decision-making framework that will help you properly align your business model to the right marketing strategy so that you can make more money. Social media has changed a lot over the last few years and buyer behavior has...
Published 08/07/23
What is the business model and price point that can most efficiently serve as a vehicle to your success as an authoritative figure looking to drive demand? Tune in to hear all about the best way to determine this for yourself as a woman of color. All show notes are available at jereshiahawk.com! Resources Mentioned: Subscribe to the Jereshia Said YouTube Channel: https://www.youtube.com/@jereshiasaid/videos CEO Summit: www.jereshiahawk.com/ceosummit  Click this link to get on the...
Published 08/03/23
If you’re making more than $200K a year in your coaching business, listen up.  You have some big decisions ahead of you. Are you happy where you’re at or are you ready to grow your business to seven figures? There’s no wrong answer, but only you can make that decision. Your answer is going to determine your next steps.  This episode is about how to structure your business, maintain relevance, reduce perceived risk, and grow your revenue and profit margin so that you can live the life you...
Published 07/31/23
This episode is all about why you should stop focusing on lead generation if you truly want to grow your business this year. Tune in to hear all about it! All show notes are available at jereshiahawk.com! Resources Mentioned: Subscribe to the Jereshia Said YouTube Channel: https://www.youtube.com/@jereshiasaid/videos CEO Summit: www.jereshiahawk.com/ceosummit  Click this link to get on the waitlist for LEVERAGE today!
Published 07/27/23
Are you tired of having to offer discounts, lower your prices, and negotiate payment plans just to get a client to say yes? In this episode, we’re talking about what you can do to beat your competition without lowering your prices. There are a lot of strategies out there that you might not have tried or even heard of before, so I want to go through some of them together.  Don’t forget, price is only one factor in the buying decision. There are a lot of other things that you can focus on to...
Published 07/24/23
In this Hot Seat episode, we’re getting into how to scale your offerings by appropriately prepping your leads to buy. Tune in to hear the conversation! All show notes are available at jereshiahawk.com! Resources Mentioned: Subscribe to the Jereshia Said YouTube Channel: https://www.youtube.com/@jereshiasaid/videos CEO Summit: www.jereshiahawk.com/ceosummit  Click this link to get on the waitlist for LEVERAGE today!
Published 07/20/23
Could it be time to revamp your coaching offer? If you’re not sure, this episode will help you figure it out. If your offer isn’t selling as well as you’d like it to, your first instinct might be to throw it out and create an entirely new one. In this episode, you’ll find out why that’s not a great idea. I’m teaching you why you should work on refining your current offer rather than creating a new one and sharing the process for you to follow.  Continuous improvement is a crucial part of...
Published 07/17/23
Anyone can make money, but which coaches are making beyond $200K in annual revenue? What are their niches and specializations? Don’t you want to find out? This is the final episode in our four-part series about the most profitable coaching niches. In this series, we’re looking at who is experiencing the most success selling high-ticket offers in the industry right now. This episode is all about industry-specific coaches.  I’m here to highlight what niches are making the most money, where...
Published 07/13/23
Calling all health and relationship coaches!  Welcome to Part 3 of our four-part series all about the most profitable niches in the coaching industry. Feel free to go back to Part 1 if you want to start from the beginning or jump in right here!  So far we’ve talked about business coaches and career coaches, and in this episode, we’re talking about health and relationship coaches. Health and relationship coaches can make it big, but they’re also prone to creating businesses that are not...
Published 07/10/23
Are you struggling to sell your career coaching program at a premium price? Let’s figure out what’s going on.  You’re joining us in the middle of a four-part series about the most profitable niches in the coaching industry. This is Part 2! If you didn’t catch Part 1 and you want to go back and listen to it, just hop back one episode to 197, but feel free to listen to these episodes in any order.  In this episode, we’re focusing on career coaches. I see career coaches with niche audiences...
Published 07/06/23
What coaching businesses are the most successful? This is Part 1 of a four-part series on the Jereshia Said podcast about the most profitable niches in the coaching industry. Many of us are noticing that it’s a pretty tough economy out there right now, so which businesses are still thriving and why?  In this series, I’m sharing what niches are making the most money right now and how they’re doing it. I’m specifically looking at business models and niches that are still experiencing 40%-70%...
Published 07/03/23
Are your current marketing and social media strategies really attracting an audience that will buy from you? Or are you just gaining traffic from people who have no intention to make any purchases?  Tune in to this episode for more about how to make sure your tactics align with your goals! All show notes are available at jereshiahawk.com! Resources Mentioned: Subscribe to the Jereshia Said YouTube Channel: https://www.youtube.com/@jereshiasaid/videos Apply for the Summer 2023 Lean...
Published 06/29/23
Have you ever felt bad for thinking about raising your prices? This episode is about morality, ethics, and integrity when it comes to charging more for your coaching program. It’s very common for coaches to feel like raising prices is wrong, so I want to unpack why that is and whether or not there’s any truth to it.  I’m sharing what makes an offer ethical or unethical, how to create an offer based on your expertise and experience, and what goes into delivering a premium experience to your...
Published 06/26/23
Today I’m talking about learning how to predict and control your results by achieving mastery in the areas that really matter.  Don’t be a “Jane of All Trades” and stay scratching the surface - mastery gets you results!! Tune in for more. All show notes are available at jereshiahawk.com! Resources Mentioned: Subscribe to the Jershia Said YouTube Channel: https://www.youtube.com/@jereshiasaid/videos Apply for the Summer 2023 Lean Launch...
Published 06/22/23
Have you ever wondered what you should be including on your social media pages to get the best conversions?  Let’s do some messaging audits and you can hear my advice to three coaches on how to optimize their social media pages to get better results.  If you’re using social media to grow your online coaching business, creating a profile and publishing content is the first step. I asked a few of my Instagram followers if I could audit their accounts to evaluate their messaging, their program...
Published 06/19/23
What are the pros and cons of going live vs. uploading pre-recorded videos? The value of social media content marketing is all based on the experience of the consumer. Understanding the nature of organic content marketing algorithms is essential to expanding your reach and gaining new clients! Tune in to today’s hot seat to hear all about what’s working with the algorithms in 2023. All show notes are available at jereshiahawk.com! Resources Mentioned: Subscribe to the Jereshia Said...
Published 06/15/23
Are you stuck in a marketing rut? Here's a question for you: are you using your marketing to differentiate yourself from other coaches or to try to be like them? If you’re selling a premium offer, you can’t be like everyone else. You’ve got to prove what makes you different and what makes your offer worth someone’s hard-earned cash. How do you do that? I’m so glad you asked.  In this episode of Jereshia Said, I’m breaking down how to elevate your marketing to attract sophisticated buyers...
Published 06/12/23
In this installment of CEO Corner, I’m giving you ALL of the tips I have when it comes to growing your business with the goal of supplementing your own financial freedom - without the pressures and risks involved with aiming for a million-dollar business. Tune in for everything you need to know to make your goal achievable. All show notes are available at jereshiahawk.com! Resources Mentioned: Subscribe to the Jereshia Said YouTube Channel: https://www.youtube.com/@jereshiasaid/videos
Published 06/08/23
If you feel like your business is burning you out, I want you to ask yourself this question: is it the business or is it my energy management? This episode of Jereshia Said is all about how to structure your business model in a way that reduces burnout and gives you more balance as you're growing in the online coaching industry. I’m sharing how I’ve intentionally structured my business to avoid burnout so that you can do it too.  There are three parts to this process: managing yourself,...
Published 06/05/23
In this episode of CEO Corner, we’re talking how to manage your growth in a way that cultivates success in your business. As you scale your business, there WILL be limited resources and bottlenecks - so where should you allocate your time and money to ensure the best results? Tune in to hear all about it. All show notes are available at jereshiahawk.com! Resources Mentioned: Subscribe to the Jershia Said YouTube Channel: https://www.youtube.com/@jereshiasaid/videos
Published 06/01/23
Have you ever found yourself navigating how to ethically raise the price of your coaching program? If you haven’t yet, you probably will in the near future.  The conversation around ethics and integrity in pricing is one we need to have more often, especially when it comes to selling intellectual property. In this episode, I’m running you through everything you need to factor into your pricing to make sure that you are getting paid for your time.  We’re starting with why it’s important to...
Published 05/29/23
Tune in for today’s short-form Ask Jereshia episode, where we get into everything you need to know about qualifying, pre-qualifying, and moving leads through your offerings to making bigger investments. All show notes are available at jereshiahawk.com! Resources Mentioned: Subscribe to the Jershia Said YouTube Channel: https://www.youtube.com/@jereshiasaid/videos Apply for the Summer 2023 Lean Launch Cohort  https://goalgettergroup.lpages.co/lean-launch-cohort/Limited spots available
Published 05/25/23
What do you do when you realize that a lot of your identity throughout your life has been rooted in trying to prove something to somebody? How do you find a new fuel source when you’re no longer fueled by the need to prove yourself? These are the kinds of questions that have been playing on my mind lately, and I want to share some of my thoughts with you. We’re getting personal in this episode as we talk about why we seek external validation, how to move on from the need to prove ourselves,...
Published 05/22/23
Join me for a special episode today as I take you through a personal journey of my own experiences as a business owner and explore what it really means to be a business owner while black. All show notes are available at jereshiahawk.com! Resources Mentioned: Subscribe to the Jershia Said YouTube Channel: https://www.youtube.com/@jereshiasaid/videos Apply for the Summer 2023 Lean Launch Cohort  https://goalgettergroup.lpages.co/lean-launch-cohort/
Published 05/18/23