Some clients think that 'standardization' is a synonym for 'copy & paste'. What they don't realize, however, is that consultancies with standardized services bring more knowledge to projects and get the job done much faster than fully bespoke solutions. In this episode, CINTELLIC Consulting Group CEO Jörg Reinnarth shares why he believes standardizing your service offerings is the key to driving growth & profitability. You'll learn: 1. How to successfully productize & standardize your services 2. How to continuously improve & expand your portfolio of services 3. How Cintellic generates 20% of its revenue with partnerships 4. What to avoid when partnering with other consultancies About Jörg: Jörg Reinnarth is a leading expert in the field of cross-channel customer management and marketing automation. As an entrepreneur, speaker, author, and podcast host, he combines many years of expertise with strategic know-how. In 2010 he founded the CINTELLIC Consulting Group to offer his clients even more focused advice on the topics of customer relationship management, marketing, and sales. Find Jörg on LinkedIn: https://www.linkedin.com/in/j%C3%B6rg-reinnarth/ Jörg's business book recommendations: Monkey Management: Wie Manager in weniger Zeit mehr erreichen - Jan Roy Edlund https://amzn.to/3VP91xg Führen Leisten Leben: Wirksames Management für eine neue Welt - Fredmund Malik https://amzn.to/3phs5YT Checklist Manifesto: How to Get Things Right - Atul Gawande https://amzn.to/42yXC78 Jörg's favorite podcasts: happy, holy & confident by Laura Malina Seiler https://lauraseiler.com/podcast-happy-holy-confident/ _________ About CINTELLIC: CINTELLIC GmbH specializes in professional management consulting in the areas of digital customer management, CRM, and CEM, as well as marketing automation, business intelligence, and data management. They ensure a smooth introduction to customer management and CRM solutions, which bring long-term, measurable business-added value. Website: https://www.cintellic.com Industry: Advice, Consulting, Management Consulting Company size: 90 Headquarters: Bonn, Germany Founded: 2010 _________ About the host Sammy: Sammy and SAWOO offer a B2B community-building service that establishes you as a thought leader in your industry and helps you build genuine, human-to-human relationships with your dream clients. Get in touch with Sammy here on LinkedIn. __________ Past guests on the LEADERS IN CONSULTING Podcast include: Dr. Stefan Sambol, Dr. Andreas Baader and Rainer Majcen, Friederich von Hurter, Peter Feldmeier, Alexander Kainer, and many more.