Marco Lichtfous is an expert in joining consultancies and building up new business lines or regions. He has successfully built new business lines or regions for companies such as Deloitte and KPMG, and now he's doing it again, for the third time, at PMP Strategy. In this episode, you'll learn: 1. What it takes to develop a new business line at a large consultancy 2. Key mistakes to avoid when establishing a new business line for a consultancy 3. The importance of building credibility and establishing relationships for winning clients 4. Marco's playbook for building relationships with potential clients 5. The differences in business models between The Big 4 and strategy firms like PMP Strategy About Marco: Marco Lichtfous, based in Luxembourg, is the Managing Director for Benelux & the DACH area at PMP Strategy. With over 30 years of international experience, he excels in areas like strategic planning, operational transformation, and post-merger integration. He has significantly contributed to numerous companies' success in a fast-paced digital world, with his experience spanning Europe, the UK, the Middle East, China, and the US. Find Marco on LinkedIn: https://www.linkedin.com/in/marco-lichtfous-8b0a741b/ Marco's business book recommendation: EVA & Value-based Management - S. David Young, Stephen F. O'Byrne | https://bit.ly/477jLfZ Marco's favorite podcast: TED Talks | https://bit.ly/3rLidYQ (Spotify), https://bit.ly/3pVn0q9 (Apple) _________ About PMP Strategy: PMP Strategy specializes in Telecoms, Media & Technology, Transportation & Mobility, Energy & Industry Decarbonization, and Financial Services & Insurance. Their 150+ consultants and expert advisors assist C-suites with Strategy & Transformation, Private Equity, Digital, Data & Customer Experience, and CFO Advisory & Integrated Performance CSR-ESG. They operate from 10 offices across Europe, MEA, and North America. Website: https://www.pmpstrategy.com Industry: Business Consulting and Services Company size: 51-200 employees Founded: 2003 _________ About the host, Sammy: Sammy and SAWOO offer a B2B community-building service that establishes you as a thought leader in your industry and helps you build genuine, human-to-human relationships with your dream clients. Get in touch with Sammy here on LinkedIn. _________ Past guests on the LEADERS IN CONSULTING Podcast include: Friederich von Hurter, Melanie Tobler, Tilman Au, and many more!