How to Structure Easy Sales Conversations
Listen now
Description
Today, I show you how to structure a sales call. I distinguish between marketing and sales, and I note the value of upfrontly calling a sales call a sales call. I explain why a discovery call shouldn't last more than 15 to 20 minutes, and I explain how laying out the plan at the beginning of the call establishes your authority, leadership ability, and competence.
More Episodes
There are no two ways around it: you’re known by your clients’ results, and no matter how selfish your motivation is, the only way to get your clients good results is to focus on helping them first and foremost. Today, I talk about the need for a focus on business delivery over business growth....
Published 01/06/22
Published 01/06/22
A lot of us spend too much time marketing and not enough time understanding our market. In this episode, I talk about the difference between marketing and prospecting. Today, I define marketing and prospecting. I note the importance of getting to know your audience instead of simply telling a...
Published 01/03/22