Episodes
If you're looking to get off the social media hamster wheel then you might be considering starting a podcast. Awesome!  But when should you start a podcast? The reality is there is a right and a wrong time. It's one of the reasons why 8:10 podcasts fail before they publish 10 episodes!!! Start too soon and you'll be investing a whole heap of time for little to no ROI when it comes to your audience growth, lead generation or sales! But the flip side is we can wait too long and miss out...
Published 03/27/24
Published 03/27/24
Are you tired of feeling like you're constantly busy but not seeing the revenue results you desire?  It's time to shift your focus from busy work to revenue-generating activities that will propel your business forward.  But what the heck are the 'right' activities to focus on?  Well, I'm uncovering all that in the latest episode of "Marketing Without Social Media,"  Plus I'm sharing my personal experiences, struggles, and successes, shedding light on the mindset shifts and actions...
Published 03/20/24
Aghhhhhh. You hear it all the time.... "build your email list", "The money's in your list!" Great....but the question on almost every entrepreneur's lips who is struggling to build an ENGAGED audience (yep we don't want 1000's of LinkedIn connections or 5000 Instagram followers who never convert to sales calls) is... "how do you build your damn email list organically?" The reality is we need to look outside of social media. Promo threads on Facebook don't convert like they once did,...
Published 03/13/24
Wanna get clients every month without spending hours working your ass off creating content for social media that just DOES NOT convert? Join me for our next free, no pitch Live workshop https://vivguy.com/workshop1 Get my eyes on your business for a full 45 minutes and let’s figure out the key areas to focus on in your marketing to get you hitting your enrollment targets and making 5k+ months and beyond. www.vivguy.com/apply/ Join 3000+ online coaches and course creators and get access to...
Published 03/09/24
Welcome to a bold new chapter of "Marketing Without Social Media."  In this episode, we're throwing back the curtain on why just 6 weeks after our relaunch and rebrand we are throwing out the new and going back to our original show name! I'll be sharing some real-time and heartfelt realignments that have been happening here at HQ and in my personal life. I've realised it's time to circle back to the core values that initially fueled my passion: empowering entrepreneurs through marketing...
Published 03/06/24
If you're struggling to get your listeners to take action on your Call to Action then this episode is for you. We want to make sales…if you're in biz that’s what it’s about..otherwise it's a hobby. That means we need people to respond to our calls to action and click through on them, download this, learn more, sign up, buy now…but what happens when you’re just not getting the conversions? Tune in to discover my four-point strategy for increasing your conversions and making more...
Published 02/28/24
Having launched a #1 Marketing Podcast I know what it takes to rank in the Top 100 of the podcast charts. But does the ranking even matter or is it just a vanity metric? The short answer is HELL YES it matters. Building your podcast isn't just an art, it's a science where strategy is the secret ingredient for explosive growth. In this episode, we're diving into the tactical masterpiece of a podcast launch that not only gets you listed, but loved by listeners from the start. With the heaps...
Published 02/21/24
Ready to discover the hidden power of your inbox?  Ever wondered how to transform casual listeners into engaged customers? Well, wonder no more!   In this episode, we dive deep into why email marketing isn't just another tool—it's an essential pathway to nurturing relationships and maximizing sales in your business. I'm digging deep into the reasons why your email list is more precious than you might think. Listen closely because in this episode I'm sharing the 4 reasons why every...
Published 02/14/24
How do you make sales and grow your audience from EVERY podcast interview you give? In this episode of "Podcast Sales Made Easy," I'm diving into the art and science of making a profound impact during guest interviews, ensuring that they result in tangible action and conversions. I'm sharing my own early experience of the mistakes I made that resulted in ZERO conversions and sharing the common mistakes I see guests making during their interviews that are sabotaging their sales success so...
Published 02/07/24
Do you want to grow your audience and drive more sales? Well, just ONE 30-minute podcast interview can rapidly boost your sales and grow your audience because those listeners are HIGHLY ENGAGED. In fact, 80% of podcast listeners will listen to a whole episode! But to get those results you first have to get a YES from the podcast host to be a guest. That means pitching! The reality is though that 99% of pitches received get sent straight to the TRASH, meaning you don't get the opportunity...
Published 01/31/24
 We've cracked the code to making sales skyrocket while slashing content creation time in half. Dive deep into the psychology of content consumption and why podcasting is your golden ticket in a world of fleeting social media attention. If you're an ambitious entrepreneur, you're likely still at the stage where you're wearing multiple hats and doing 90% of the tasks within your business alone. That means you don't have time to spend on creating content that doesn't convert into...
Published 01/24/24
It's just a number...6 figures, but it holds a whole lot of weight for a lot of people in the entrepreneurial space.   100k as a business owner is a big milestone, and for many, it signifies the transition into the realms of financial stability and a degree of freedom (the ability to hire VAs and team members, draw a regular income and replace your previous salary). The sad reality is though that there are only 6% of small business owners globally who are achieving this income level of 6...
Published 01/17/24
Are you struggling to hit your enrolment targets for your group programme each month or every time you launch? Do you currently use organic short-form content (aka social media) as your core marketing strategy? If you're an online coach or course creator and you've been struggling to hit your enrolment and sales targets for at least 6 months then tune in as I share why podcasting is the ultimate marketing platform to be getting on board with in 2024. BY THE TIME YOU FINISH LISTENING,...
Published 01/14/24
When your content is discoverable by dream listeners and your downloads are increasing each episode, but you're still not seeing the conversions into sales it can be highly frustrating. I've been there! You have people subscribing to the show, and bingeing on your episodes, downloads are increasing and comments are positive, it looks like you're doing all the right stuff...so why aren't you seeing that success translate into sales? Together in the final episode of the 4-part mini-series on...
Published 01/14/24
How do you get your dream listeners to choose your show over your competition? The answer is NOT your content! As podcast hosts, we need to take a step back and look at the steps a potential listener takes waaaay before anyone hits the PLAY button to uncover what is stopping perfect listeners from selecting your show. Tune in to today's episode to discover the five download drivers that impact and affect the number of people discovering and selecting your show. Want to create a...
Published 01/14/24
Are you ready to learn the secrets to driving sales from podcasting? Whether you already have a podcast or are thinking of starting a podcast for the first time, there are 4 secret ingredients you're going to need if you want a podcast that not only gets you in front of dream potential clients but also gets them converting from listeners into paying clients. Hit play to find out what the first of these four ingredients is in part 1 of our 4 part mini-series, and what happens if you're...
Published 01/14/24
A whopping 88% of podcasts fail! Yep, only 2 in 10 make it past 6 episodes before heading off to the Apple Graveyard. Why, because they failed to launch well and didn't see the results they'd hoped for when they decided to start a podcast. Launching well, with a strategic plan in place is going to make the difference to your podcast and sales success. Already launched and things aren't going well? Don't worry we're covering all that and more in this episode. Tune into Episode 2 of our...
Published 01/14/24
Downloads - the #1 metric podcasters look at. After the energy and hype of your launch or relaunch, download numbers can and often do dip.....so what do you do when your downloads dip or plateau?  Without listeners, your podcast isn't going to be profitable and is going to become something you resent producing. Audience growth is critical to your business success, and as podcasters, we need to have a plan to attract more listeners week in and week out; otherwise, like a car engine...
Published 01/14/24
How do I hit my enrolment and sales targets every single month? How do I make DMs from clients asking "How can I work with you?!" my reality? How do I turn my podcast listeners into leads and clients?These are just some of the big questions that online marketing and sales mentor, Viv Guy digs into on the Podcast Sales Made Easy show. With over 20 years of experience in running her own business, Viv is a straight-talking no BS kinda 'gal and she doesn't beat about the bush when it comes to...
Published 01/12/24
This is a flashback episode to the 80’s and my childhood. Sometimes we can miss things that are right under our noses. We can smell that there's something wrong, but we just can’t fathom out what and where. It’s something I see time and time again in business. We know there's a problem, but we either can’t figure it out of continue to let this problem go on and don't take action.  I've done it myself, my peers have done it, we've all done it and if you're in that position then this episode...
Published 05/04/23
Time is money so efficiency and productivity are things we need to develop within ourselves and our businesses. So, it’s a hot topic and something that has grown faster than we could have ever imagined.  It’s AI. My biz buddy had dinner together a couple of months ago and had a great conversation about how AI can help us both in our businesses. One thing that really caught my attention was how chatbots can be used to generate content. As Kitty explained, chatbots are like little robots...
Published 04/27/23
In this episode, I wanna talk about how reflecting and planning regularly can help you achieve your goals. I've got this cool hack that some of my clients have tried and it's been a total game changer for them. Basically, the hack involves breaking down your goals into shorter sprints of six to eight weeks. This way, you can work on your goals and check on your progress regularly, without feeling overwhelmed by long-term goals. It's super important to reflect on your progress, especially...
Published 04/20/23
As an entrepreneur, how much time should you spend on your biz? Should you be working 24/7 to hit your revenue?   This is a big question for business owners, how many hours should you spend and on what part of your biz should you allocate this?    It is a goal to hit your revenue consistently on a monthly basis, but you also need to focus on the things that you want to do to avoid being burned out!   As for me, I want to watch my kid do her Easter service in church on Thursday. I want...
Published 04/13/23
Sometimes selling can feel hard!   …. And selling feels especially hard when we have multiple offers and different price points.    You might have thought “ This should be easy! There’s something for everyone!”, but this might be the very reason selling feels hard for you!    So in this episode, I will talk about Why selling feels hard because of multiple offers and will help you navigate better in having confidence in your pricing.    Stay tuned!  
Published 04/06/23