This episode centers around the life and thinking behind Eric Marterella, Chief Revenue Officer at GTM Hub.  In the episode, Marterella is asked a series of questions that helps the viewer gain insight into his character, viewpoints, and work ethic- further helping him come across as a very genuine and honest person. The podcast covers a wide range of topics such as: family life, current global events, the work of the company, and where Marterella feels he fits into this as well as his own...

Andy talks with the EMEA founder of Snowflake, Thibaut Ceyrolle. Andy picks Thibaut’s brain for advice concerning how to find and hire elite sellers. They discuss what made him and Snowflake successful, how to build effective Champion and how to use the Decision Criteria.   Key takeaways: (01:02) Thibaut introduces himself and goes into his past in the software industry. While he is also discussing the need to acquire skills in entrepreneurship. Overall, being more hands-on and...

John McMahon is the greatest sales leader of our time. Both as the CRO of 5x public companies (PTC, GeoTel, Ariba, BladeLogic, BMC) and as an executive board advisor to some of the greatest companies of the last decade, such as AppDynamics, Glassdoor, HubSpot, Fuze, Sumo Logic, Sprinklr, Cybereason, Thoughtspot, MongoDB, Lacework, and Snowflake. In this session, we talk about John's new book 'The Qualified Sales Leader', and why of all the topics on which John is an expert he chose...

In this episode of Masters of MEDDICC, Andy talks to Dick Dunkel, the inventor of MEDDIC. Andy and Dick discuss the importance of qualifying and how 'pipeline kills all ills'.

2021 is the year of MEDDIC - Whether you are a veteran of the methodology from its earliest inception at PTC, right through to someone that is just learning about MEDDIC for the first time you can be more successful in 2021 by embracing MEDDIC.But,...

Masters of MEDDIC is a show where the world's best enterprise sales professionals are interviewed on all topics relating to selling, but in particular, MEDDICC and MEDDPICC.

Masters of MEDDIC is a show where the world's best enterprise sales professionals are interviewed on all topics relating to selling, but in particular, MEDDICC and MEDDPICC.

Masters of MEDDIC is a show where the world's best enterprise sales professionals are interviewed on all topics relating to selling, but in particular, MEDDICC and MEDDPICC.