Episodes
This week, AmSpa CEO, Alex R. Thiersch, JD, speaks with Patrick O’Brien, JD, of AmSpa and Grace Lee, JD, of ByrdAdatto. The attorneys discuss the contents of the Federal Trade Commission’s (FTC) final ruling on the Non-Compete Clause Rule, describing its potential impact on medical spas, the lawsuits challenging the rule and when it may go into effect. Their conversation includes: What non-competes are and what the new FTC rule would prohibit; Which workers are subject and the exception for...
Published 05/01/24
In this episode, AmSpa’s Alex R. Thiersch, JD, and Cathy Christensen speak with Dr. Kay Durairaj, internationally renowned facial plastic surgeon and head and neck surgeon and founder of Beauty By Dr. Kay. They chat on site at Wynn Las Vegas during Medical Spa Show 2024 in a conversation that covers: The holistic wellness solutions energizing our industry; Reversing the age process with bioregenerative therapies; Recognition and rejuvenation at the Women in Aesthetics Leadership...
Published 04/24/24
Published 04/24/24
This week, AmSpa founder and CEO, Alex R. Thiersch, JD, speaks with storytelling expert and author Kindra Hall. They discuss her early experiences with storytelling, how she brought her storytelling expertise to businesses, and what attendees at Medical Spa Show 2024 will learn during her keynote presentation “Stories that Stick: The Irresistible Power of Storytelling.” Their conversation includes: The challenge and opportunity of storytelling in business; An overview of the actionable...
Published 04/05/24
This week, AmSpa President and COO, Cathy Christensen, speaks with Mitra Silva, founder and CEO of Simour Design. They discuss the critical parts of lease negotiation that medical spa owners should master to achieve their profitability and aesthetic goals. Their conversation includes: Measuring for accurate square footage and construction cost analysis; Questions to ask yourself at the start of the real estate search; Avoiding the trap of too-good-to-be-true cost estimates; Evaluating your...
Published 03/21/24
This week, we revisit our conversation with Jay and Mara Shorr of Shorr Solutions. They reveal tips they give to startup medical spa practices. Listen in to hear strategies, and solutions to common med spa challenges. What are typical med spa pitfalls? How much capital do startups need? When should you buy a laser? Learn about this and much more! Also find out about the charitable foundation MSD Save Our Schools, and how you can help to address the challenges of gun violence in our schools.
Published 03/14/24
This week, AmSpa CEO, Alex R. Thiersch, JD, speaks with Dr. Annie DePasquale, founder of Collaborating Docs. They discuss why she started connecting nurse practitioners (NPs) with a network of collaborating physicians and the compliance at its foundation. Their conversation includes: The oversight required for many NPs to become entrepreneurs; Dr. Annie’s path from Teach for America to medical school; How it works to hire a collaborating physician; Compliance, legal guidance and malpractice...
Published 03/06/24
This week, AmSpa CEO, Alex R. Thiersch, JD, speaks with Cameron Hemphill, CEO of Growth99. They discuss how to use automated tools and data-driven design decisions to convert the traffic from your secondary location: your medical spa’s website. Their conversation includes: Growth99’s new virtual consult technology; The website as your digital practice; Building a med spa website for today’s market; Integrating websites with CRM and practice tools; Common med spa website mistakes; Pros and...
Published 02/28/24
This week, AmSpa President and COO, Cathy Christensen, speaks with Lora Kassaros, practice manager and partner of Dermatique Laser and Skin; Brandon Mullen, BSN, RN-BC, practice manager of Aiyana Atelier Aesthetic and Wellness Studios; and Rebecca McAbee, practice manager and COO of Disappearing Act Medical Aesthetics and Jubilant Medical Aesthetics. They discuss practice management challenges in medical spas, the impact of mentorship and networking, and their plans for the new round table...
Published 02/21/24
This week, AmSpa President and COO, Cathy Christensen, speaks with Brian Poltonavage, CEO and managing director, and Brooke Bower, director of marketing research at Gordian Solutions Group. They discuss this year’s Medical Spa State of the Industry Report, how to use the data as an aesthetics benchmark, and what to look for in medical spa research. Their conversation includes: What elements make AmSpa’s report unique; Using analytics for business and operations benchmarking; How to take this...
Published 02/14/24
This week, we revisit our conversation with Sarah Osmer, chief marketing officer, and Victoria Voorhees, head of marketing communications for SkinSpirit. They talk all about marketing for medical aesthetic practices, including the challenges and opportunities of medical aesthetic marketing, marketing strategies and PR, influencers, top marketing channels and more!
Published 02/08/24
This week, AmSpa CEO, Alex R. Thiersch, JD, speaks with Ashley James, CEO of DermAesthetic Consulting and MedSpa Mobile Solutions. They discuss the mobile medical spa business model and its value from the angles of compliance and profitability. Their conversation includes: Her serial entrepreneurship in the medical aesthetics industry; What drew her to the mobile medical spa business after COVID hit; Designing business concepts for profitability and compliance; Types of businesses that profit...
Published 02/01/24
This week, AmSpa CEO, Alex R. Thiersch, JD, speaks with Robin Ntoh, VP of Aesthetics at Nextech. They discuss the evolution of the aesthetics industry, solutions specific to the needs of medical spas, and what she’s excited about in the future of medical aesthetics. Their conversation includes: What aesthetics looked like as it expanded beyond plastic surgery; Tailoring software solutions to the needs of medical spas; How to differentiate your med spa from the competition; The trends of 2023...
Published 01/25/24
This week on the podcast, we revisit our conversation with Wendy Collier, renowned business coach for entrepreneurial women. She speaks about locking in to your meaning and drive (your “soul fuel”), as well as what it’s like to be an entrepreneur in the aesthetic space; how to develop the entrepreneurial mindset; and how to overcome fears in business.
Published 01/18/24
This week, AmSpa Membership Development Coordinator, Michela Bailey, speaks with Sarah Balladares, PA-C, aesthetic injector and founder of Smooth Aesthetics. This lively chat covers a wide range of topics, including: Her “I did it” moment; What it takes to become a trainer; Aesthetic treatments and skincare; Conquering your moments of doubt; Travel tips and stress ball alternatives; Her path to physician assistant school; Asking for help when you need it; And much more! (SPOILER ALERT:...
Published 01/11/24
This week, we revisit this shutdown-era conversation with Mary Beth Hagen, founder and CEO of TITAN Aesthetic Recruiting. She joins AmSpa CEO, Alex R. Thiersch, JD, to discuss aesthetic injector salaries, what makes a quality injector, and all things surrounding aesthetic recruiting and placement.
Published 01/03/24
This week, AmSpa Membership Development Coordinator, Michela Bailey, speaks with Silvia Tuthill, DNP, ANP-C, co-owner of Tenth Avenue Aesthetics and Tenth Avenue Aesthetics Artistry and Institute. They chat about her career and involvement in medical aesthetics and When she decided she needed to become a member of AmSpa; Her growing business and involvement in the industry; Advice to reach the next level in medical aesthetics; Her favorite aesthetic treatments, skin care and hobbies; Who she...
Published 12/21/23
This week AmSpa CEO, Alex R. Thiersch, JD, speaks with Nick Liguori, CPA, founder of Liguori Accounting. They discuss the bookkeeping challenges medical spas face and the steps you can take throughout the year to prepare for tax season. Their conversation includes: The different roles of accountants, bookkeepers and advisors; Common tax mistakes new business owners make; The way you have to think about and plan for taxes; Systems and assistance medical spa owners need to get their time...
Published 12/14/23
This week, AmSpa Membership Development Coordinator, Michela Bailey, speaks with Vrinkley Pruna, MSN, NP, nurse injector and Co-Owner of Shape & Skin Medical Spa & Weight Loss. They delve further into Pruna’s experience in aesthetics, changes in weight loss medicine, and her life currently. Their conversation includes: What brought her to AmSpa Her favorite events and travel stories The boom in popularity of weight loss solutions Working with her family Opinions on locations and...
Published 12/06/23
This week’s podcast was recorded live from AmSpa’s first annual Women in Aesthetics Leadership Conference in Miami. Listen in as Carrie Strom, senior vice president of AbbVie and president of Global Allergan Aesthetics, chats with Sara Blakely, founder and executive chairwoman of SPANX. Following a brief introduction from Strom and AmSpa founder, Alex R. Thiersch, JD, this keynote conversation explores the founding of a household name, along with leadership insight on confidence, failure,...
Published 11/30/23
This week, we revisit our conversation with Taylor Siemens, NP-C, founder of Aesthetic Care NP and clinical director of Vitalyc Medspa. She joined us to speak about her commitment to training medical aesthetic practitioners, covering: The lack of training standards in medical aesthetics; The appetite for more training among injectors; The power of sharing knowledge with other aesthetic injectors; The benefits and limitations of training provided by injectable vendors; The reputation of...
Published 11/21/23
This week, AmSpa founder, Alex R. Thiersch, JD, speaks with Michael Olson, practice growth consultant at MyAdvice. They discuss the changes in marketing strategy that medical spas need to make as they grow. Their conversation includes: Marketing needs specific to the aesthetic industry; How partnerships with marketing firms should work; What to look for when choosing a digital marketing company; Changing your marketing strategy as your practice grows; How your online presence gets people in...
Published 11/15/23
This week, AmSpa founder and CEO, Alex R. Thiersch, JD, speaks with Kent “Kye” Higdon, MD, FACS, board-certified plastic surgeon and Communications Commissioner of The Aesthetic Society. They discuss and contextualize the findings of the Aesthetic Plastic Surgery National Databank Statistics for 2022. Their conversation includes: What might be driving the demand for surgical and nonsurgical treatments; The evolving dynamic between plastic surgery practices and medical spas; How aesthetic...
Published 11/09/23
This week, AmSpa founder and CEO, Alex R. Thiersch, JD, speaks with Michael Byrd, JD, and Jay Reyero, JD, of national healthcare law firm ByrdAdatto. They discuss an incident at a Texas medical spa, the state medical board’s reaction, and the larger implications of compliance for medical spas and IV therapy. Their conversation includes: The tragic death of a Texas woman after visiting a medical spa; The lay of the land for these types of treatments; How state boards have commented on IV...
Published 11/02/23
This week, AmSpa CEO, Alex R. Thiersch, JD, speaks with Albert Miles, vice president of Xite Realty. They discuss the timeline and process that medical spa owners can expect when they look for aesthetics real estate. Their conversation includes: The formal process behind real estate selection; Educating prospective medical spa owners; Targeting your ideal patient with data; Real estate location as advertising; Roadblocks and misconceptions; What goes into real estate costs; Cautions and...
Published 10/25/23