Ways to work with us: see all services 1) 1:1 marketing consulting if you need 1:1 help with messaging strategies to create high-converting content. 2) Launch Consulting for scaling entrepreneurs who want to double their launch results. 3) Fractional CMO for multi-million dollar brands that need a marketing leader to develop revenue-generating strategies and oversee the marketing department.

Services Available Now. Click ⁠here⁠ Waitlist for our Marketing Membership mentioned in the episode. See link here

Services Available Now. Click ⁠here⁠ Marketing Consulting Membership: Perfect for those who need marketing consulting to help them consistently book clients.  Launch Consulting : For scaling entrepreneurs that are ready to delegate their marketing and double their demand. See ⁠here⁠

Services Available Now. Click here Marketing Consulting Membership: Perfect for those who need marketing consulting to help them consistently book clients. Campaign Management: For scaling entrepreneurs that are ready to delegate their marketing and double their demand. See here

Welcome to Campaign Chats! In this series, I'll do mini lessons and deep dives into trending topics and some of the hottest campaign releases. In today's episode, we cover the recent viral post from Free People talking about "micro shorts" and how the comment section blew up on this new short "trend". In this episode I breakdown - My personal story with short shorts as a woman who is 5'9 and how I think this will resonate with the current free people consumer - How does a campaign...

In this episode, I'm diving deep into the unique challenges and solutions for entrepreneurship hitting the enviable 8-figure mark. It's all about the critical shift from just making money to changing HOW you make that money. In this episode, we'll cover: The transition from personal branding to company-centric messaging and why it's essential for scaling back personal involvement without losing sales Team dynamics at the 8-figure level - tackling the common pitfalls of a large,...

In this episode, we're getting real about seven-figure marketing mistakes you don't even know you're making and how to fix them. In this episode, we'll cover: Navigating the phases of Attachment and Expansion in your business's growth stages Why it's time to change your 'we've always done it this way' mindset Why thinking 'I can do it all' could be your downfall in marketing How a marketing consultant can be a game-changer for your business See our services here

In this episode, I'm getting real about marketing at different income levels, starting with six figures. This series is all about the raw truths and practical tips you need. In this episode, we'll cover: the 'influenced' stage for six-figure earners and what that really means the real deal on content: why your educational posts aren't making the sales cut why your current team setup might be holding you back understanding the power of data in shaping your marketing approach

"In this episode, I'm clearing up the confusion around coaches versus consultants in the marketing industry. I'll explore the differences between the two and how these roles play out in my agency. In this episode, we'll cover: The breakdown of differences between coaching and consulting How my blend of consulting and coaching benefits clients Real-life examples of consultancy and coaching in action in my business How to decide if you need a coach or consultant in your business

I'm back with a bonus episode! Breaking down the marketing and positioning strategy behind the Usher Super bowl Performance. In this episode I review Positioning Strategy for Usher: Usher's team got him back in the spotlight, showing off his skills at the Lovers and Friends festival in Vegas, proving he's still got it. Making Vegas Connections: Talks heated up between Usher's crew and Vegas venues, sealing the deal for his residency with promises of packed houses and...

NEW EPISODE!

Welcome back to the podcast! In today's episode, we dove into the common marketing setbacks experienced by entrepreneurs across different income levels.

Introducing my CEO WEEKS POLICY! Take a look at how I manage my CEO time with my clients.

Spicy Episode today filled with some Hot takes!  In this episode, I'm revealing the marketing missteps that I see some of the "big players" make in their coaching programs and, more importantly, how to sidestep these pitfalls. In this episode, we'll cover:  The tricky balance of scaling coaching programs without misleading marketing Making sure your marketing aligns with the actual experience of your program Understanding the 'halo effect' and its impact on your target audience Why...

Spicy Episode today filled with some Hot takes! In this episode, I'm revealing the marketing missteps that I see some of the "big players" make in their coaching programs and, more importantly, how to sidestep these pitfalls. In this episode, we'll cover: The tricky balance of scaling coaching programs without misleading marketing Making sure your marketing aligns with the actual experience of your program Understanding the 'halo effect' and its impact on your target audience ...

In this episode, I'm focusing on how we're streamlining communication processes at my agency. You'll get a peek into the roles in my agency and how they shape our client interactions. In this episode, we'll cover: The diverse and dynamic roles within my team and their impact on our agency Our strategy for bi-weekly client meetings and the rationale behind this choice How we manage to achieve more with fewer internal meetings Tactics for ensuring clear and efficient communication with...

In this episode, I'm unveiling our new mission at the studio: Efficiency in scaling your coaching business. If you've been caught in the high-speed world of coaching and feel overwhelmed by the pace, this one's for you. In this episode, we'll cover: Why we've chosen 'Efficiency' as our guiding word and mission The common pitfalls for coaches in the rapid scaling process Our unique approach to crafting a single, impactful marketing strategy How our comprehensive approach aims to...

In this episode, we're peeling back the curtain on our strategic investments for 2024. I'm excited to share how we're expanding our team with key roles and shifting our focus to areas that promise the most growth and efficiency. In this episode, we'll cover: How we're strategically enhancing our team with a PR strategist, SEO specialist, and Pinterest manager Our focus on long-form content, such as blogging and podcasting, to strengthen audience connections The evolution of our social...

In this episode, I'm taking you through my entire roundup of investments from my first year as a full-time entrepreneur. If you're curious about the behind-the-scenes decisions and strategies in scaling up, this episode is for you. In this episode, we'll cover: The shift in my investment strategy when transitioning from a corporate job to full-time entrepreneurship A comprehensive look at my investments, including coaching, consulting, design, team, systems, and digital products How I...

In this episode, we're diving into a challenge many coaches face during launches: figuring out if your content is actually converting. If you've been in the dark about whether your efforts are resonating, this episode is for you. In this episode, we'll cover: The stress of launching without clear feedback and how common it is among coaches Why tracking data and conversions is key to understanding your launch's effectiveness Examples that highlight the power of targeted data analytics...

In this episode, we're tackling how to cut down on those sneaky marketing expenses, especially during launches. This is crucial for those looking to grow their coaching businesses or group programs. In this episode, we'll cover: Uncovering hidden expenses in marketing and launching that you might not have considered The critical role of financial and operational planning in reducing costs Strategies for aligning your financial goals with marketing efforts Effective ways to plan your...

In this episode, I'm breaking down the four key ways to make your messaging unique, no matter what you're selling. If you're a business coach stuck in the 'how do I stand out' rut, or if your service feels too complex to explain simply, this is for you! In this episode, we'll cover: Using your specific background or story to influence your messaging Adding a twist to your client experience or delivery to set you apart The importance of having a 'hill you will die on' How to take...

In this episode, I'm tackling the challenge of how to effectively sell low-ticket offers without making it all about the price. This is perfect for you if you have a high-ticket program but want something more passive in the mix. In this episode, we'll explore, How to sell the real value of your low-ticket offer without making it all about being 'cheap' or 'affordable' How to connect with your audience in a way that makes them feel like you're reading their minds How to shift your...

In this episode, I'm addressing that ever-pressing dilemma: 'All my clients are on Instagram, but I don't want to be.' Sound familiar? If you've ever felt trapped by a platform or overwhelmed by trying to engage your audience in new ways, this one's for you. In this episode, we'll cover: The real reasons many feel glued to platforms like Instagram What we can learn from grocery stores about training your audience My personal pivot from Instagram stories to more passive channels Why...