When your marketing feels like a total slog… it’s DEMORALISING. The endless hamster wheel of content creation while you feel like you’re shouting into an empty void. But I'm noticing a common pitfall (with an easy fix) that's causing the marketing-struggle for a lot of business owners. Here's how you fix it.  LINKS:  📚 Full Show Notes 💌 Subscribe to Ask Josephine ~ My agony-aunt style wisdom & guidance on growing a sustainable, flourishing business - delivered to your inbox every...

When compared to social media, direct mail and other marketing channels, email has the highest sales conversion rate - Data & Marketing Association. I’ve definitely found that stat 👆 to be true for me and my clients. Your email list is where people hang out when they’ve got to know, like and trust you. AKA when they want to hear from you on the regular, and when they’re considering working ewith you. But all too often you put email off… ammi rite? LINKS:  📚 Full Show Notes 💌...

Imagine if your marketing took half the time, but delivered more engagement, audience growth… sales. 💡 I'm excited for you to make this happen, by getting more intentional and efficient with your marketing, so you can free up some damn time! 🏖🍹 LINKS:  📚 Full Show Notes 💌 Subscribe to Ask Josephine ~ My agony-aunt style wisdom & guidance on growing a sustainable, flourishing business - delivered to your inbox every Monday. 🎁 Peruse my free resources WORK WITH ME 🎓 Courses to help...

Sarah is a wealth of knowledge when it comes to hormone health and she’s helped me massively with understanding, tracking and feeling empowered by knowing my menstrual cycle.  In this episode she’s unveiling everything you need to know to understand what’s going on with your body throughout your cycle, and how to feel empowered by it.  TUNE IN TO HEAR: ⚡️ How to harness the power of your cycle in your business 🍂 The low-down on the four seasons of your menstrual cycle and how to track...

For your sales funnel to deliver… sales in your sleep - it needs to be working with quality ingredients. 🧑‍🍳 AKA a *PROVEN* offer that… ✅ Sells - without it being a major slog ✅ Delivers 5-star results for your clients  To help you create (or finesse) your proven offer, I invited the queen 👑 of online course creation - Vix Meldrew onto the podcast Tune into this episode to hear:  🎓 Common online course mistakes to avoid 🎓 How much of your client’s results is up to you, vs them showing...

For a sales funnel to deliver… sales, and a great experience for your subscribers… … you’re going to need an email platform that’s sophisticated enough to automatically deliver the right messages, to the right people, at the right time. In this episode I’m talking through the mailing list platforms I’ve worked with to build sales funnels and share the pros & cons of each one ~ so you can decide which is the best fit for you and your business.   TUNE IN TO HEAR: ❌The email platforms...

In this episode I'm walking you through my Freedom Friendly Business & Marketing formula 🚀 ~ that simplifies your entire business... ... and creates an intentional, organic flow to all of your marketing, so you know when you're creating content and getting visible... it's all leading somewhere ➡️ automated sales. 💰 TUNE IN TO DISCOVER 💡 🌿 A sustainable marketing approach that doesn’t revolve around social media and launches. 🌿 The 5 pillars of a freedom Friendly Business 🌿 How you...

I knooooowww - you WANT to be marketing and selling without relying on social media and launches. One of the best ways to do that is blogging… In this episode I’m taking the overwhelm out of blogging so you get write blog posts FAST 🏎 TUNE IN FOR BIRD SONG 🕊AND TO DISCOVER: ✅ What the common blocks are around blogging (because when you’re aware you’re more likely to move past them) ✅ My 5 tips for writing blog posts FAST ✅ How to create a consistent blogging habit LINKS:  Full Show...

There’s a common worry that marketing and selling based on pain points might be viewed as manipulative, shady, or even resorting to cheap tactics.  …and it can be scary too! Engaging directly with your audience’s pain points can feel intimidating - like walking a tightrope of opinions. So, let's address the elephant in the room: Is it ethical to market and sell by tapping into our audience's pain points? 🤔 Well, here’s my take.  TUNE IN TO HEAR: 🤷 WTF pain points even are 😩 Why there’s a...

This episode was inspired by something that came up in the chat on a recent workshop I ran - I don't have enough time to grow my audience and develop new offers 😔 If that’s you, I have a solution to that challenging juggling act in this episode.  TUNE IN TO HEAR: ✅ The best offer-structure for creating a Freedom Friendly Business ✅What you NEED to scale your offer 🚀 so you can increase your income WITHOUT increasing your work ✅ My solution to hitting the balance between marketing &...

I have a confession to make… After loftily announcing the end of my podcast just over 2 months ago…  I’ve changed my mind.   And in this voice note I explain why... The podcast is makin’ a come back bebeh!

This is the last episode of the podcast! I know, shocker! Here's why I've decided to bring it to an end. Come join me for the ride over on YouTube: https://www.youtube.com/@josephinebrooks 

Spirituality and business are two things you might think don't go together, but in fact they very much do!  In this episode I speak to writer and course creator Annie Ridout about the spiritual practices we both use in our businesses. I hope this inspires you to explore some new spiritual practices in your business and we share some great places to get started in this episode too. LINKS: Pre-order Annie's Book - Raise Your SQ Follow Annie on Instagram Raiseyoursq.com

In this episode we're talking about people pleasing - becoming aware of WHEN and HOW you're doing it, WHY you people please and how to set boundaries you can stick to - by finding The Joy Of Saying No.  Natalie's new book - The Joy Of Saying No Find Natalie on Instagram Substack Website

You know you ‘should’ optimise your blog content for SEO (Search Engine Optimisation to be geeky). You know there’s something about keyword research, and meta descriptions. But this SEO malarkey just feels a bit… well, like a mysterious language only super-nerds understand and know how to hack. What if I told you… it’s not!  🔔 Make sure you're subscribed to my YouTube channel: https://www.youtube.com/@josephinebrooks  🔗 Full shownotes here: ...

So you want to grow your email list? But your newsletter sign ups have stagnated and you don’t know why. Chances are you’re making AT LEAST one of the mistakes I talk about in this episode.  🔔 Make sure you're subscribed to my YouTube channel: https://www.youtube.com/@josephinebrooks  🔗 Full shownotes here: https://josephinebrooks.co.uk/blog/3-...  📬 Subscribe to ASK JOSEPHINE - my agony-aunt style wisdom & guidance on growing your Freedom Friendly Business - delivered to your inbox...

You know you a sales funnel could help you drive more sales on auto-pilot, and you get the basic principles. But I’m guessing you’ve also entered into a few kinda gross sales funnels in your time too and that’s making you wonder - can I build a sales funnel without gross sales tactics?  The short answer is YES!  Full show notes Get my FREE sales funnel calculator My blogpost on understanding your audience Find out more about working with me

Do you feel like social media is working for you as a marketing channel for your business? In this episode I'm talking about marketing without social media and what you can do to power up your evergreen, non-social media marketing. LINKS:  Get your hands on my FREE marketing without social media 30-point checklist 5 tips for SEO friendly blog posts

You started your business to create more freedom, right? To do the work you love, to have flexibility in your lifestyle, to be your own boss. So, why hasn’t it happened? This episode will help you figure out where you might be going wrong, and how to remedy that to create more freedom in your work and life.  LINKS Full shownotes Never run out of content ideas Are you stuck in the launch cycle? Evergreen Marketing Strategy 101  Join my FREE [virtual] blogging retreat Before you go,...

A heads up & a date for your diary

It's been a minute since I was last here, and from the outside it might have looked like I was taking a bit of a break - but I've been beavering away behind the scenes - so now it's time to reveal what I've been up to and what's happening next in my business. In this episode I'm also sharing some of my big lessons from the last few months that you might just find helpful in your business too.  Oh, and my shiny new website it HERE! 

Today I’m chatting with Anastasia Williams - marketing and business coach for business owners in the fibre arts industry - knitters, yarn dyers, shepherds, crocheters, patterns designers - you name it! We're talking Ethical Marketing & Marketing Psychology - a topic Anastasia has been really curious about for a while now and done a TON of research on. Enjoy!  Anastasia's Website | Instagram | Membership  My Website | Instagram

I've been working with a few businesses through my OBM business to help them set up marketing funnels and automate their marketing. Today I'm sharing some learnings from these projects around how you can get more subscribers on your mailing list.  Subscribe to my mailing list Online Business Management

When you start your own business, and when you want to take your side-hustle to full-time business, suddenly you HAVE to look at your numbers - often! And that can feel deeply uncomfortable, but - we know that looking at the numbers is something that’s a big part of having a business. So, I’ve invited Emily Armitage onto the podcast to help us unpick that discomfort between your self-worth and business numbers. Full show notes Follow us both on instagram @emilyarmitage_ and @josephinepbrooks