In this episode, we look at why we struggle to stay warm during the winter months. Clothing manufactures are currently bombarding us with marketing, to sell expensive, branded outdoor wear, specifically aimed at middle to high income earners, who are happy to spend upwards of £1000 on a winter coat. With this in mind, I discuss why we should create our own protective layer, by way of quality nutrition and exercise, allowing for our bodies to metabolise food for energy and maintain adequate blood circulation. North Face, Canada Goose, Montane and Berghaus are just some of the popular brands, which we know and trust, enough to part with our hard earned cash, without investing in the most important layering system, our bodies. Please subscribe, share and like this podcast channel, to be alerted when the next episode goes live. Thanks for listening.