From Ranveer Singh rapping to creators sharing valuable insights through keynotes and everything in between, Meta's Creator Day 2022 (Mumbai Edition) was magnificent and awe-inspiring.Pawan Rochwani (Events and Partnerships Lead at Pepper Content) revisits his experience in this special episode.Tune in to know what went down when 800+ creators and 1 Ranveer Singh came together to celebrate creators and how.You can watch a recap of the Mumbai edition and the upcoming Creator Day events here:...

D2C Brands have seen some immense growth in the recent future, especially after the lockdown.  It has impacted people's shopping habits drastically.  People's go-to brands have switched from traditional and primarily known ones to small, homemade,  entrepreneurial brands. One of the main reasons behind this exponential growth in the D2C business is their content marketing game. Today we dive deep into the D2C Brands and how winning content strategies are made in the D2C world with Vanshika...

What is experiential marketing? How do brands utilize experiential marketing strategies?And what are some good practices to follow and bad practices to avoid?In this episode, Pawan Rochwani, who leads events and community initiatives at Pepper, shares his experiences and thoughts around experiential marketing and its impact on businesses.Pepper Content hosts a different set of events monthly and annually. To be part of it:You can follow us on Instagram here:...

In this episode,  we try a new activity – scour the internet for top blogs around How To Become A Content Writer,  pick the most suitable parts from each of them and create our version of the same.Shout out to Sanjay Shenoy, Vedika Nathani's answer on Quora, Vibha Sharma from Mindler, and Sarah Lillywhite from Future Learn for their insightful blogs, which helped us gather the right information.Supercharge your freelance career with Pepper Content: https://www.peppercontent.io/creator/Follow...

Hello, नमस्ते, வணக்கம், bonjour 👋Connecting with people is the heart of any business strategy. But the 7.8 billion people in this world display a dazzling array of languages, customs, religions, races and ethnicities, values, traditions, and more. So how do adapt your content into a message that resonates with those specific audiences?In this episode, Alok Juneja, Business Head for Localization and Language Category at Pepper Content decodes language, translation, and localization and also...

In this episode, Rishabh Shekhar (Co-Founder and COO at Pepper Content) shares his thoughts on what it feels like to grow a company from scratch, the recent feature on NASDAQ Tower at Times Square, and what it means to build a company that outlasts its creators.

Pepper Spotlight’s back 🤩New season, new hosts, new format but the same passion for all things content!Tune in every Wednesday for a new episode.

Pepper Spotlight Podcast is back with a brand new season - In the first episode, Yug Pandit (Community at Pepper Content) and Yash Saboo (Social Media at Pepper Content) talk about moment marketing - how brands across the world are hopping onto trends to stay relevant, connect with their audience and garner likes...but at what cost?Linktree's Creator Report - https://linktr.ee/creator-report/Sign up as a creator and work with 3000+ global brands - https://www.peppercontent.io/creator/Connect...

From engineering to content creation, get to know Viraj Ghelani's story on creating internet-breaking content every day. He also talks about scaling up his fanbase with exciting merch and how you can do it too!This episode is in collaboration with Creative Ideas Store. Check them out here: https://www.creativeideas.store/Nominate yourself for Next Big Creator Awards: https://www.nextbigcreator.com/

On World Podcast Day, take a trip down memory lane with Harun Robert aka Rob.In this episode of the Pepper Spotlight podcast, we talk about Rob's creative process, go behind the scenes and learn about how he creates such amazing content across all platforms, and most important of all, how he decided to start his own show - M.A.D - back in 2005.About Pepper Content: Pepper is the one-stop platform that handles everything from content ideation to delivery. Just enter your requirements and we'll...

Can blogging become a business? We have seen many examples around us of a personal blog turning into an enterprise. But the most iconic of them all is MissMalini. She has been a content creator and influencer before those words gained popularity on the internet, and her journey is filled with learnings for new creators.   This week on the Pepper Spotlight Podcast, we chat with Malini Agarwal about the start of Miss Malini, the role of content and communities, and how she is making the...

What is the point of being an artist if you cannot express, especially for the truth?” said Prasad Bhat on our recent episode of the Pepper Spotlight Podcast. We see great artists all over the internet, but we rarely get an insight into the behind-the-scenes. Prasad Bhat’s artwork is one of the most distinctive creations on the internet. An audience can set his work apart just by the distinct style, strokes, and use of color. He has built a massive online following over his thirteen years of...

The internet revolves around ever-changing trends, and keeping up with them seems challenging for businesses and individuals alike. As a hub for content creation, we wanted to attack this problem head-on. This is why we decided to direct our questions to one of the most popular personal branding practitioners & social media influencers we know. As the internet fondly calls him, Digital Pratik has managed to decipher the internet and build personal brands for many of his clients. Being a...

When COVID hit in 2020, Kool Kanya canceled all the planned events, started creating communities, and started with a freelancing network. With the subscription model still being a new concept in India, there is still a long way to go.Vanshika Goenka, the Founder & CEO of Kool Kanya joined us for a chat. We dived deep into the challenges and advantages of running a content company and how being agile has helped them be successful. She agrees that sometimes work comes in between her...

‘Boy meets girl’ love stories are the template of Indian films. We can watch DDLJ a hundred times; yet shy away from finding love the right way. But, what does any of this have to do with content? Well, it’s always about content. As of 2020, The Indian market noticed thirty-one million users on dating apps. This audience is not a small business anymore. A group this big also means there are many forms of content brewing behind the scenes. So we decided to take this up on our Pepper Spotlight...

Welcome to the bonus episode where Sonal Bahl - Career Strategist and host of the How I Get Hired podcast shares some lesser-known facts and tips about getting more clients.Also, check out the main episode "How To Land Your Dream Client" About Pepper:  Pepper is the one-stop platform that handles everything from content ideation to delivery. Just enter your requirements and we'll make it happen with our team of 45,000+ content creators.Explore the world of content: linktr.ee/peppercontent

Do you often sit back and think that you are good at what you do, but the dream client is still not in your field of view? That is often the unfortunate truth. Being good is not good enough. It’s redundant to have all the talent and not know how to sell yourself to the world. Well, we decided to take this problem head-on and talk to the person who has many answers. On this week’s Pepper Spotlight Podcast, we have Sonal Bahl. She is a career strategist and the host of the 'How I Got Hired'...

When you think of an E-com platform like Amazon or Flipkart, they each look like a replica of one another. All have the same presentation and use the content alike. But there is one brand in India that created a stand-out e-com platform.We are, of course, talking about LBB or LittleBlackBook. Their unique amalgamation of content and design aesthetics makes them one of the coolest brands.We had the fortune of chatting with Suchita Salwan (Founder and CEO - LBB) on this episode of the Pepper...

We often appreciate the content creators but seldom bring the spotlight on those who enable these creators.With the boom of videos worldwide, there was a need to make video creation faster and easier. This demand created the go-to video creations tool - InVideo. If you’re a creator, you can make your videos in under 5 minutes using InVideo.We had a chat with InVideo's Founder & CEO Sanket Shah on the latest episode of the Pepper Spotlight Podcast to understand this video boom and how...

A few changes to any platform can define a new generation for them. Remember the introduction of Instagram Stories? It’s hard even to fathom a time when Instagram did not have this feature. The most recent game-changer from Instagram has been Reels. If you are on the platform, you understand its dominance this past year. It’s been a whole year since Reels came to India, and to celebrate this landmark, we had a chat with Roxanne Chinoy from Instagram. She is the Strategic Partner Manager -...

A few products become synonyms for the need they serve. For creators, this tool is Linktree. The incredible web application allows brands and creators to design a single repository of all their links. Popularly used on the bio-link on Instagram. Or as Co-Founder of Linktree, Mr. Anthony Zaccaria, explained it to us: “it’s your modern-day business card.”On this week’s Pepper Spotlight, Anthony Zaccaria shares some of the lesser-known features of Linkree. We also took a deep dive into the...

The Indian Dream might seem like JUST a podcast on the surface, but deep down they are a toolbox of resources for entrepreneurs and future brand-builders. They also run a newsletter about market trends and founder stories and manage a bunch of Whatsapp groups with over 1500+ entrepreneurs, investors, and creators. When we talk about building a community, TID has done many things right and is making incredible headway in the right direction. In our episode, we talked to them about sticking to...

Building a personal brand online is now as ubiquitous as work from home on the internet. But its not as easy as it sounds. It’s a slow process of building a trusted following. Very few people have mastered the art & one of those who has done this remarkably is Raj Shamani. In this episode of Pepper Spotlight, we have Raj, a public speaker, content creator, investor, and entrepreneur to talk about his experiences as a creator & building a personal brand across so multiple platforms. ?...

The journey of any comedian is always a non-linear one. Starting up is difficult but thriving in the circuit is another ball game altogether. In this episode of Pepper Spotlight, we have the hilarious comedian Praveen Kumar, talk about starting his stand-up career as an English comedian before pivoting to performing comedy in Tamil, the growth of regional content across different platforms to the story behind creating Mr. Family Man - the first-ever Tamil comedy special to be streaming on...