Today I am answering a question that I have gotten from not one, not two, but many a podcaster in some way shape or form “How do I leverage my video for my podcast?” and it’s near cousin “Should my podcast be on YouTube?”  I’m going to start with the 2nd one. Should my podcast be on YouTube?  If you know anything about me you know I don’t love stats & numbers. They don’t mean anything to this theater kid’s anecdotal brain — BUT suffice to say the stat show a LOT of people use YouTube every day. WAY more people than listen to podcasts.  Also, YouTube is the 2nd largest search engine, after Google.  Keyword search in Google and YouTube = Awesome!!! Keyword search in most podcast apps…. wah wah wah wah… Why wouldn’t you want to do everything in your power to make you podcast and by extension your brand and yourself as searchable ie. findable as humanly or algorithmically possible?  Well, time, resources, energy, effort is finite and it’s hard to be able to do all the things that you could do to that end within you particular set of constraints.  So HOW you go about putting your show on YouTube is maybe the better and indeed more nuanced question. Life’s too short and there are too many options out there to do business marketing tactics that feel boring or even dreadful! *** Get the full show notes including links to shows and episodes referenced at: https://www.podcastenvy.com I’d love to hear your thoughts and questions! Email me, [email protected]. Include a voice memo or .mp3 asking your question so I can play it on the show. Join Our Podcast Envy Masterclasses Save your spot: https://www.thecreativeimposter.com/masterclasses 50% off Promo Code: VIPinvite February 23, 2023 = How to Leverage Video in Your Podcast's Social Media Strategy Andrea's Podcast Angels SO many great products and services and software and tools that keep our podcasts humming happily along. And many of them support Podcast Envy when you use our link or promo code. Whether it's email newsletters, transcription and editing software, podcast hosting, cloud storage for bulky audio files... we've got you! Check out some more of my FAVE resources here. Mentioned in this Episode Libsyn Headliner SquadCast StreamYard PE097: Social Media + Podcasting with Lauren Ramsey Connect With Me Join the Podcast Envy email distribution and get 5 Questions You Haven't Asked About Your Podcast as a secret podcast! Get on the list here. Email [email protected] Instagram: https://www.instagram.com/thecreativeimpostor LinkedIn: https://www.linkedin.com/in/andreaklunder (I only accept connections from people I actually know, so include a message to say you're a Podcast Envy listener.) *** Do you LOVE Podcast Envy? What's your fave episode? What have you learned? What mistakes have I saved you from making with your show? Let me know in a review here: http://ratethispodcast.com/envy http://www.thecreativeimpostor.com