I have a confession to make and that is that I have a problem. There is a word that I have started using. I have adopted it into my language, into my vocabulary, and I am very disturbed and ashamed, and it’s not a word that I wanna be using ever, or at least not as much as I have been as of late. And that is, well, if you looked at the title of the episode, you already know it’s the “c-word.” I serve business owners, thought leaders, and organization directors in their respective niches to use the medium of podcasting towards whatever their higher purpose or goal is. But this whole media landscape is getting more competitive day by day.  You CAN use this platform to create genuine, intimate, meaningful conversations with your listeners. You are creating meaningful change in their life. You are providing them something that they don’t get anywhere else. However, they need to be able to find you, and once they find you, you need to be able to capture and hold their attention long enough to build the relationship.  And that's where the "p-word" comes in! Podcast Envy Masterclasses Podcast Envy Masterclasses offer focused strategy insights on the most pressing questions for purpose-driven leaders who use podcasting to share their brand story and make a positive impact on their communities. Save your seat here: https://www.thecreativeimposter.com/masterclasses Get 50% off your next class for being a loyal listener with promo code: VIPinvite   Light Up Your Mic! Pod-Star Coaching ARE YOU READY TO FIND YOUR LIGHT? The #1 reason listeners choose to come back to a podcast over and over again to become a FAN is the host!  In this 8-week coaching program, Andrea will help you differentiate from other shows in your niche by leaning into your unique lived experience, building podcast hosting skills, and strengthening your personal brand. Remember, we don’t need another Beyoncé, J.Lo, or Brené Brown — we need YOU. Light up your mic! Learn more & claim your spot here: https://www.thecreativeimposter.com/lightupyourmic *** Get the full show notes including links to shows and episodes referenced at: https://www.podcastenvy.com I’d love to hear your thoughts and questions! Email me, [email protected]. Include a voice memo or .mp3 asking your question so I can play it on the show.   Andrea's Podcast Angels SO many great products and services and software and tools that keep our podcasts humming happily along. And many of them support Podcast Envy when you use our link or promo code. Whether it's email newsletters, transcription and editing software, podcast hosting, cloud storage for bulky audio files... we've got you! Check out some more of my FAVE resources here. Connect With Me Join the Podcast Envy email distribution and get 5 Questions You Haven't Asked About Your Podcast as a secret podcast! Get on the list here. Email [email protected] Instagram: https://www.instagram.com/thecreativeimpostor LinkedIn: https://www.linkedin.com/in/andreaklunder (I only accept connections from people I actually know, so include a message to say you're a Podcast Envy listener.) *** Do you LOVE Podcast Envy? What's your fave episode? What have you learned? What mistakes have I saved you from making with your show? Let me know in a review here: http://ratethispodcast.com/envy http://www.thecreativeimpostor.com