“April you’ve been a blessing. I’m in my first head of marketing role at a high growth Series B startup with hardly any product marketing experience. Your books have given me the clarity necessary to tackle large product marketing projects and lead my team including a very talented PMM. Your podcast helps hash out many insights from the books. Lastly, I really appreciate that you turned down the project that we offered you. You were right, we were too early in the product lifecycle.
I’d love for you to share any information on how you would approach expanding into an adjacent category. I.e. From “CRM for Investment Banks” to “CRM and Marketing Automation for Investment Banks””
Agrinb via Apple Podcasts ·
United States of America ·
11/18/23