The best person on earth at making it clear why people should buy your thing
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“Obviously Awesome is the best marketing book maybe ever. And April is a master at helping tech companies (who are notoriously bad at helping buyers make sense of what they sell) place their products in the right context so people GET IT. Most sales and marketing people are not good at this. April is. Plus she’s a lovely human being. Listen to her. You won’t be sorry.”
Youcantteachwingspan via Apple Podcasts ·
United States of America ·
08/29/23
More reviews of Positioning with April Dunford
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“I’m thankful to have discovered April and her work. She is a powerhouse. Her wisdom and wit and her freaking humor is fantastic. You don’t have to be in tech to listen nor apply her teachings.
It’s relevant to anyone seeking creative and dynamic and useful marketing and sales strategies. Listen...”Read full review »
Swarasa1952 via Apple Podcasts ·
United States of America ·
07/14/23
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“I was thrilled when April Dunford launched this podcast as a follow-up to her excellent book, “Obviously Awesome”. Her podcast does not disappoint. April is a natural born storyteller (in the highly entertaining style of Canada’s east coast) and a superb communicator. Her approach to positioning...”Read full review »
MyTwoCanadianCents via Apple Podcasts ·
Canada ·
08/17/23
“Could we get transcripts on the website please? Auto generated would be perfect - just havea hard time re-finding the points you make, that I want to share/use, once I’m back from walking the dog.”
TractorsShouldBeGreen via Apple Podcasts ·
United States of America ·
08/30/23
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