Episodes
Tim Ash was the co-founder and CEO of SiteTuners for 19 years, and he helped to create over $1.2 billion in value for companies like Google, Expedia, and Nestle. Now a globally acknowledged authority on evolutionary psychology and digital marketing, Tim joins the show today to share insights from his new book, Unleash Your Primal Brain: Demystifying how we think and why we act.
Published 10/01/20
Tim Ash was the co-founder and CEO of SiteTuners for 19 years, and he helped to create over $1.2 billion in value for companies like Google, Expedia, and Nestle. Now a globally acknowledged authority on evolutionary psychology and digital marketing, Tim joins the show today to share insights from his new book, Unleash Your Primal Brain: Demystifying how we think and why we act.
Published 10/01/20
Nils Rooijmans is here to make your business grow and help you get more clients at fewer costs. He talks about how to get started with, or improve, your Search Engine Advertising, Google Ads, and Bing Ads. Not mention PPC Automation via Google Ads Scripts and Search Engine Optimization (SEO). You can Contact Nils at [email protected]
Published 09/17/20
Nils Rooijmans is here to make your business grow and help you get more clients at fewer costs. He talks about how to get started with, or improve, your Search Engine Advertising, Google Ads, and Bing Ads. Not mention PPC Automation via Google Ads Scripts and Search Engine Optimization (SEO). You can Contact Nils at [email protected]
Published 09/17/20
COVID-19 has driven consumers online and boosted eCommerce growth. With more people searching online, brands have the opportunity to connect with consumers looking for their products and services this holiday retail season. Today we talk about the Holiday 2020 Insights guide from Microsoft, Google, and more with Lisa Raehsler, Founder of Big Click Co.
Published 09/03/20
COVID-19 has driven consumers online and boosted eCommerce growth. With more people searching online, brands have the opportunity to connect with consumers looking for their products and services this holiday retail season. Today we talk about the Holiday 2020 Insights guide from Microsoft, Google, and more with Lisa Raehsler, Founder of Big Click Co.
Published 09/03/20
Brad Geddes has been involved in PPC since 1998. He is a co-founder of AdAlysis, an ad testing & recommendation platform, and a member of the programming team for SMX events. Brad is the author of Advanced Google AdWords, the most advanced book ever written about Google's advertising program.
Published 08/20/20
Brad Geddes has been involved in PPC since 1998. He is a co-founder of AdAlysis, an ad testing & recommendation platform, and a member of the programming team for SMX events. Brad is the author of Advanced Google AdWords, the most advanced book ever written about Google's advertising program.
Published 08/20/20
Melissa Mackey is Search Supervisor at gyro, Dentsu Aegis Network's Global B2B Flagship Agency. A veteran PPC marketer, she helps clients achieve maximum ROI from paid search. Mackey contributes regularly to several industry publications, including Search Engine Journal, MediaPost, and AdWeek, writing on PPC strategy. She also hosts a blog, www.beyondthepaid.com, where she writes on the topics of pay-per-click and search marketing. Mackey has spoken at industry conferences such as SMX...
Published 08/06/20
Melissa Mackey is Search Supervisor at gyro, Dentsu Aegis Network's Global B2B Flagship Agency. A veteran PPC marketer, she helps clients achieve maximum ROI from paid search. Mackey contributes regularly to several industry publications, including Search Engine Journal, MediaPost, and AdWeek, writing on PPC strategy. She also hosts a blog, www.beyondthepaid.com, where she writes on the topics of pay-per-click and search marketing. Mackey has spoken at industry conferences such as SMX...
Published 08/06/20
Ginny Marvin is Third Door Media’s Editor-in-Chief, running the day to day editorial operations across all publications and overseeing paid media coverage. Ginny Marvin writes about paid digital advertising and analytics news and trends for Search Engine Land, Marketing Land, and MarTech Today. With more than 15 years of marketing experience, Ginny has held both in-house and agency management positions.
Published 07/16/20
Ginny Marvin is Third Door Media’s Editor-in-Chief, running the day to day editorial operations across all publications and overseeing paid media coverage. Ginny Marvin writes about paid digital advertising and analytics news and trends for Search Engine Land, Marketing Land, and MarTech Today. With more than 15 years of marketing experience, Ginny has held both in-house and agency management positions.
Published 07/16/20
Learn about Getting Started with AdWords Scripts, a new way to programmatically access AdWords data: write simple JavaScript in an IDE embedded directly into the web application, with Former Google Adwords Evangelist and Founder of Optmyzr, Frederick Vallaeys.
Published 07/02/20
Learn about Getting Started with AdWords Scripts, a new way to programmatically access AdWords data: write simple JavaScript in an IDE embedded directly into the web application, with Former Google Adwords Evangelist and Founder of Optmyzr, Frederick Vallaeys.
Published 07/02/20
John Lee is a digital advertising professional with experience in PPC, display advertising, social advertising, SEO, and analytics. At Microsoft, John is a Learning Strategist creating training experiences for Bing Ads employees and customers. He has been in the digital advertising industry since 2006 working with Hanapin Marketing, Wordstream, and co-owner of Clix Marketing. John is a regular contributor to Search Engine Journal, The SEM Post, Acquisio Blog, Clix Marketing Blog, Search...
Published 06/19/20
John Lee is a digital advertising professional with experience in PPC, display advertising, social advertising, SEO, and analytics. At Microsoft, John is a Learning Strategist creating training experiences for Bing Ads employees and customers. He has been in the digital advertising industry since 2006 working with Hanapin Marketing, Wordstream, and co-owner of Clix Marketing. John is a regular contributor to Search Engine Journal, The SEM Post, Acquisio Blog, Clix Marketing Blog, Search...
Published 06/19/20
Gianpaolo Lorusso is one of the first Italian web professionals who got involved in search engine optimization in late '90. Now he believes in bettering user experience to increase conversions is the last frontier of web marketing. Since then he has been working on several large web projects for some renowned Italian and multinational companies as well as NGO / Non Profit organizations. At the beginning as a marketing manager of one of the leading Italian web agencies and, since 2008, as a...
Published 06/04/20
Gianpaolo Lorusso is one of the first Italian web professionals who got involved in search engine optimization in late '90. Now he believes in bettering user experience to increase conversions is the last frontier of web marketing. Since then he has been working on several large web projects for some renowned Italian and multinational companies as well as NGO / Non Profit organizations. At the beginning as a marketing manager of one of the leading Italian web agencies and, since 2008, as a...
Published 06/04/20
Navah Hopkins is the Director of Paid Media at Hennessey Digital, an integrated digital marketing agency helping our customers own their markets via PPC, SEO, CRO, PR, and Content. A veteran of the digital marketing industry, she began as an SEO in 2008, transitioning to PPC in 2012. She manages the strategy and execution of paid media, as well as leading a team of paid search and paid social champions. Prior to joining Hennessey, she served as Services Innovation Strategist for WordStream,...
Published 05/21/20
Navah Hopkins is the Director of Paid Media at Hennessey Digital, an integrated digital marketing agency helping our customers own their markets via PPC, SEO, CRO, PR, and Content. A veteran of the digital marketing industry, she began as an SEO in 2008, transitioning to PPC in 2012. She manages the strategy and execution of paid media, as well as leading a team of paid search and paid social champions. Prior to joining Hennessey, she served as Services Innovation Strategist for WordStream,...
Published 05/21/20
Duane has been called a digital nomad by friends after living in 6 cities across 3 continents and visiting 40 countries around the world. After leaving Toronto, Canada in 2011 to gain an international view of the world, he has worked for Telstra in Australia and brands including ASOS, Mopp (bought Sept. 2014), Jack Wills and Grant Thornton while in London, UK. After London, Duane went traveling in Asia for 10 weeks and then came back to Canada and got a job with Unbounce. That job allowed...
Published 02/06/20
Duane has been called a digital nomad by friends after living in 6 cities across 3 continents and visiting 40 countries around the world. After leaving Toronto, Canada in 2011 to gain an international view of the world, he has worked for Telstra in Australia and brands including ASOS, Mopp (bought Sept. 2014), Jack Wills and Grant Thornton while in London, UK. After London, Duane went traveling in Asia for 10 weeks and then came back to Canada and got a job with Unbounce. That job allowed...
Published 02/06/20
Published 02/06/20
Frederick Vallaeys was one of the first 500 employees at Google where he helped grow the AdWords search marketing system and served as Google’s AdWords Evangelist, teaching advertisers about which Google products are best to support their marketing goals. He was a key player on several of the teams that made AdWords into the leading platform for search marketing, including the team that started the AdWords Editor and the one that acquired Urchin (now Google Analytics). He has contributed his...
Published 01/16/20
Frederick Vallaeys was one of the first 500 employees at Google where he helped grow the AdWords search marketing system and served as Google’s AdWords Evangelist, teaching advertisers about which Google products are best to support their marketing goals. He was a key player on several of the teams that made AdWords into the leading platform for search marketing, including the team that started the AdWords Editor and the one that acquired Urchin (now Google Analytics). He has contributed his...
Published 01/16/20