Have you ever wondered why one business seems to have a following of raving hot fans, kinda like Garth Brooks but another business doing basically the same thing has fans more like James Bonamy? (you've never heard of James Bonamy) That's what we dig into in this podcast. I'll share secrets I've learned after 31 years as a morning radio show host in markets like Birmingham, Memphis, Nashville, Kansas City and Nationally Syndicated on The Westwood One Radio Network. One thing you'll hear me say a lot is "The Closest To The Fan Wins Every Time". I am excited to share these ideas with you now.