The problem with content optimization tools
Listen now
Description
Content optimization tools like Clearscope, MarketMuse and Surfer really are helpful. But most teams are using them wrong. Here's how to do it better
More Episodes
Published 05/30/23
Spotted this on a SaaS homepage headline recently:
"Supercharged software that delivers results"
If this sounds confusing to you, it's because it is.
"Hyperliquid water. That gets you wet"
Great! Now why should I buy it?
Here's the 2 part secret to writing great headlines for SaaS...
Published 05/30/23
A lot of agencies view their clients as a problem.
"They ask so many questions""Why do they always want a call?""Why do I need to build a business case"
Jeez. With a mindset like that is it any wonder that the average LTV is ~ 3 months? Many of our clients have been with us for 3 years. No, you...
Published 05/23/23
Links
Twitter
Facebook
Instagram
Patreon
Genres
Artwork or description wrong?
Request an update »
Updates may take a few minutes.
Do you host a podcast?
Track your ranks and reviews from Spotify, Apple Podcasts and more.
See hourly chart positions and more than 30 days of history.
Get Chartable Analytics »
See hourly chart positions and more than 30 days of history.
