30 – Productized Services - Sales Marketing Profit
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Are you running a service-based business? Tune in to this episode and find out how you can deliver your services to the right customers and get paid the right price for the value you offer.   In the podcast: 00:28 – The case of undercharging and over delivering 02:20 – If you do that one little change 02:26 – What is your effective hourly rate? 05:01 – The first step to clarity 05:13 – Benchmarks to look for 05:53 – On the verge of a breakdown? 08:35 – The key to productized services 09:54 – You can buy THIS 12:30 – Why you should encourage consumption 15:23 – Treat yourself as your best _____ 17:00 – Can you shift your clients? 19:20 – Big lessons and takeaways 23:28 – Focus on THIS for recurring income 27:10 – Can you do it with no tools? 29:10 – Action steps Download the How To Get Paid What Your Service Is Worth PDF Guide   Tweetables: Know what your hour is actually worth. [Click To Tweet] Focus on the package, not the time. [Click To Tweet] Pay yourself first. [Click To Tweet] Swap places with your future self and not with someone else. [Click To Tweet]   Mentioned in the episode: John Warrillow Shares Subscription Business Tips From The Automatic Customer Book   Visit James Visit Taki
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