Episodes
It is totally normal to view debt as dangerous, to view debt as something that can mess up your future. If you’re anything like me, you probably grew up hearing messages that debt was bad. “Credit cards are evil” and “Loans mean you’re poor”. Taking on debt basically meant you were in an inescapable hole, aka “snowball debt” that would be extremely hard to dig yourself out of. But what about good debt and something called snowball wealth? The same concept that applies to debt applies to...
Published 05/30/23
Published 05/30/23
Our mindset is a product of our conditioning. The question is… what have you been conditioned to believe about the topic of money that’s keeping you from creating wealth? In today’s episode, our wealth chat uncovers reasons why you’re not wealthy, taking a closer look at the thoughts, behaviors, and patterns behind money mindset types. Because learning how to think makes the game of wealth easier to play… helping you not only create wealth but keep it! CALLING ALL DISRUPTORS Imagine what a...
Published 04/17/23
If you’re ready to have a business that brings in consistent income with solid margins as an entrepreneur, then listen in because this week we’re diving even further into wealth creation using my secret, repeatable system… the Predictable Profit Model, to turn your business into something that can create wealth that lasts! Even if you’re making multiple six figures, you can still be making inconsistent income. It’s not the revenue level that matters… what matters the most is if your...
Published 04/10/23
The disruptor movement exists to allow EVERYONE who wants a place in the wealth space to have one.. because wealth is AWESOME! So tune in because today I’m showing you just how you can create that space using The 3 Wealth Systems, aka three approaches you can take to wealth! The 3 Wealth Systems… The $0 Investing Approach: Your business isn't at $0, but your available money for creating wealth is. The Hands Off Approach: Your business makes extra money every month and this approach allows you...
Published 04/03/23
Did you know as an entrepreneur, you have a secret advantage and direct path to wealth? In this episode, I’m opening your mind to what is truly possible by uncovering the secret to wealth! While everyone else is stuck in the cycle of focusing their effort on making money, you have the unique ability to leverage your business to create real WEALTH that lasts now and FOREVER!  When I say creating real wealth… I mean a life of wealth. I’m not talking about your 401k and retirement accounts or...
Published 03/27/23
It's time to disrupt the wealth industry and create wealth that pays you now & forever through The Disruptor Movement. In this episode, I’m inviting you to join a new generation of women that are redefining how they generate wealth. So follow along as we disrupt the wealth industry by showing you how to create wealth that pays you now & forever with the Disruptor Movement. CONNECT WITH US Social Media: instagram.com/haleyburkhead
Published 03/20/23
You know that intuitive feeling you get when you know you need to do something? But at the same time that decision you know you need to make, breaks your heart into pieces? It’s this deep sense of knowing. That’s the foundation of why I’m closing the doors of Recurring Profit. I’ve seen a shift in the industry since the pandemic that has put up some red flags. And think with these changes we’re seeing, we believe it’s best to stop marketing Recurring Profit for the next few years.  This is...
Published 10/03/22
Stephanie Mitchell, founder of Sunnystorm Marketing, is no stranger to live launching. In fact, she live launched seven times over the course of a few years.  But with an upcoming wedding and plans to start a family, she didn’t want to constantly be on all the time. She wanted an automated system that created passive income to give her the ability to spend more time with her family.  That’s when she found Recurring Profit.  After implementing her evergreen strategy, she made over $9K in...
Published 09/21/22
“When or why do you hire contractors versus employees?” That’s a frequent question we get asked a lot.  Because the truth is hiring a team can be a lot. It’s not like we’re taught how to do this. Maybe you’re familiar with it, if you have a business degree or you have entrepreneurial parents. But hiring a team definitely doesn’t have a playbook of how to do it.  Sure there are TONS of books that give you different strategies of how to hire. But that doesn’t necessarily mean that’s the...
Published 09/14/22
Meredith Noble and Alex Lustig were at their wits end with their grant writing course. “We were charging $350 for lifetime access to our course, and realized that it was actually costing us $700 to acquire and serve each student,” Meredith said.  Thankfully their consulting side of their business had been keeping them afloat. But in November 2020, Alex discovered a Facebook ad for the Recurring Profit Program.  The duo decided to go all in with the RP methods, and completely overhauled...
Published 09/07/22
I received a message on Instagram that shattered my heart. The message said, “I’ve been terrified to have a baby because of my business. But if you can go through all of this (referring to my difficult pregnancy that I experienced), it gives me hope.” That made me realize, “Wow, she is preventing her life from happening with what she wants because of her business.” And this isn’t using business as an excuse. This is using business as something that prevents a lifestyle.  In today’s episode,...
Published 08/31/22
Heather, a Recurring Profit student, relied on 1:1 revenue and live launching, which I’m sure a lot of you can relate to. Because that’s what we’re taught to do as course creators.  But Heather decided it wasn’t for her and didn’t want that to be her forever strategy. So Heather launched her program, using the lazy live-launch strategy I teach in the Recurring Profit Program. And she made over $32,000 with 96 leads. She’s now making $10K months with her evergreen sales machine.  Heather is...
Published 08/10/22
This solo episode is for those entrepreneurs who are thinking about wealth creation.  I’m breaking down how I run six businesses and only work part-time hours. On Instagram, someone made the comment, “You must work at every moment of the day.” And no, that’s not true.  Assumptions produce our actions. If we assume owning a business is going to take a lot of time, what are we assuming? That the time it takes to complete a task, is the value produced. When in reality, those are the things...
Published 08/03/22
This episode is about the phrase mindset issue. Mindset is so important, but only one part of the equation.  When you build a program, your students’ success should NOT depend on you, the course creator, to be successful. Because now those students think they have to keep paying you to see results. Great for retention, but not great for them because now they don’t trust themselves to make their own decisions. The second problem is that many students in other programs are being told that...
Published 07/27/22
Are you considering outsourcing to increase traffic generation? As a course creator, traffic can be so frustrating! Your course is selling but you needmore traffic generation, which leaves you contemplating whether or not to add someoneto your team, who can send traffic directly to your sales machine or funnel. In Episode 80 of The Recurring Profit Podcast, Haley breaks down what your team should look like, from team organization to accountability. So tune in as we cover skills like...
Published 07/20/22
In this episode,  Haley speaks with Amanda Rush Holmes, a virtual assistant who took her course idea from concept to Beta launch in 24 hours and made over $13,000 in just three days! Amanda didn’t have a huge Instagram following. She didn’t have a Facebook group of people ready to buy. She’d never even launched a course before. She only had 60 people on her email list, and yet she more than doubled her original sales goal during her first launch with Recurring Profit!  No vanity metrics...
Published 07/13/22
In this episode,  Are you considering a course idea that you’re not completely sure about? Ask yourself this one question: “Am I solving a profitable problem?” In this episode, Haley breaks down what makes a good course or membership idea. The best ideas are ones that you’re not only passionate about, but have proven and measurable results that will bring in profit. If the problem you’re solving isn’t worth paying for, you aren’t going to be very profitable. So do the research and identify...
Published 07/06/22
In this episode,  In 2021, Haley unexpectedly had to take a step back from Recurring Profit as she struggled through a difficult first trimester. Luckily, she had spent hours automating systems and hiring experts to ensure that, even in her absence, her business would run efficiently and make recurring profit without her present for every moment. In this episode, Haley shares the four things that are crucial to creating a business that will run and grow without your constant supervision. You...
Published 06/29/22
In this episode, Haley breaks down how to build a webinar using sales psychology that will bring in actual results without live launching or paying for expensive Facebook ads. The Recurring Profit method is a program built for course creators to scale their business using proven, data-driven processes. No email lists, no sales-y, scare tactics, no constant social media posting. Haley takes you through the Recurring Profit method step by step from the messaging you use in your webinar to...
Published 06/22/22
If you want to sell an online course using an automated sales machine so you can ditch having to depend on live launching, this is the episode for you! In this episode, I talk with Camille Attell about her journey in Recurring Profit. We break down how the live launch model was draining for Camille, how she went evergreen using the Recurring Profit Program, how she creates $10k months, and her review of the Recurring Profit Program.    0:30 About Camille and her course 2:37 Camille's...
Published 03/01/22
Today, we’re talking about the 5 things you need to have to create a Life Proof Business. Are you wanting to step away? Go on vacation? Having a baby? Is a family member sick? Or maybe you just want to unplug? Whatever it is, lets set up your business to where you know it can grow without you- with very little check in. I have proven this because these are the 5 things I set up so I can step away from my business and know it will actually grow, not just maintain. 
Published 07/26/21
Melissa, creator of eWebinar, asked to interview me over my journey from quitting my 9-5 job and scaling my business to my first $1 million. I wanted to share parts of that interview with you in case you are someone that right now in your business, your goal is to have $80-100k per month of recurring income. I go over the turning point of my journey, advice to getting to your first $1 million, and some of the biggest lessons I have learned in my business.
Published 05/18/21
Today, we are breaking down how to sell a B2C course in a way that will get you actual, tangible results that you see in your bank account.
Published 05/11/21