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Paul Smith
Sell with a Story Podcast
This podcast is to help you use the art and science of storytelling to help you be more effective in your sales role. What you’ll hear will come from two primary sources. Most will be stories that come from interviews I conducted with professional sales and procurement managers from over 50 companies around the world, including: Microsoft, Costco, Xerox, Abercrombie & Fitch, Hewlett Packard, Kroger, Cushman & Wakefield, Huntington Bank, Ghirardelli Chocolates, Amway, and Children’s Hospital, among others — all of which are documented in my book, Sell with a Story: How to Capture Attention,...
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Ratings & Reviews
4.5 stars from 12 ratings
Very Important Book
Out of all the business books I’ve read, “Sell with a Story” is one of the Top Five in my library. Stories are powerful, there is no better method of marketing a product than using a story. Anytime I have a new product or service, I come back to my story template and create the story. It has a...Read full review »
BradStudio via Apple Podcasts · United States of America · 09/26/21
AWESOME!
Paul is a fabulous host and wealth of knowledge! Highly recommend the listen.
Ima listener via Apple Podcasts · United States of America · 03/25/21
Ignore The Idiot Naysayers
Not only have I read Paul’s book “Sell With A Story” and listen to this podcast... I’ve interviewed Paul on my own podcast. I’ve got a listening audience of over 100,000 and the quality of content Paul gave during the interview was FABULOUS! If you’re looking for a way to ethically sell more of...Read full review »
Get Clients Now via Apple Podcasts · United States of America · 11/22/19
Recent Episodes
{#25 in a series of the 25 most useful sales stories from Sell with a Story, by Paul Smith} One of the most productive uses of storytelling in sales isn’t found in a story you tell to the buyer, a story the buyer tells you, or even a story that you tell to yourself. It’s a story...
Published 04/16/21
Published 04/16/21
Sales Hall of Fame president Steve Benson joins me to talk about a clever sales tool Badger Maps, as well as specific problems and solutions for salespeople during the pandemic. read more
Published 02/09/21
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