Hey there my friend. It’s that time of the week where I bring on an amazing guest to share with you awesome content that not only inspires you to take action, but also helps you build your brand and business. Today’s show is going to do just that because Superman is here! It’s not Henry Caville, but my guest, Atiba de Souza, is known as the Video Content Superman. He uses a unique method of blending storytelling with search keywords and he’s been doing it for more than 15 years, which has helped him rank regional and national brands in the US on page 1 of Google. So this got my attention. In this episode, you'll discover: Why is video marketing so important? What’s the difference between organic video marketing and video marketing? What are the keys to driving traffic? What has been your journey to owning your agency? Is SEO only about Google search? Connect with Atiba: https://clientattractionpros.com/   Connect with your host, Allison: www.bossladyinsweatpants.com