Episodes
Social Media Lab Instagram Marketing Survey 2021 Want to learn how other agencies and social media managers are doing Instagram marketing and get inspired? The Social Media Lab recently surveyed digital marketing agencies and social media managers to see how they use Instagram. We received 335 responses to our “Instagram Marketing Survey 2021.” The following information will give you insight into how the average Instagram user utilizes Instagram daily. Instagram Marketing Survey 2021...
Published 09/17/21
Published 09/17/21
The Social Media Lab Live 100th Episode! Join us as we reflect on the past 100 episodes, talk about ups and downs, changes to the show and maybe even have some trivia, giveaways and old friends on the show!
Published 07/26/21
Is it best to start a Facebook live with a countdown timer? The Social Media Lab tested Facbook countdown timers for you.
Published 07/05/21
Amazon Live has quickly become another live streaming platform for creators to build an audience and make an income, leading the Social Media Lab to wonder what would happen if we started a new account on Amazon Live.
Published 05/17/21
Each quarter, the Social Media Lab will publish results from social media network-specific surveys conducted during the previous quarter. Our goal is to find out how each platform is being used, and year over year notate any trends seen. The Social Media Lab began surveying Twitter users in November 2020 to determine if any trends in Twitter marketing could be discovered.
Published 04/15/21
Welcome to the Social Media Lab podcast, powered by Agorapulse. In this episode, we go over updates to the Social Media Lab podcast!!!
Published 03/30/21
In the past three years, Instagram has undergone many changes, adding features such as Reels and IGTV. Plus, Stories are even more popular today than three years ago. So, we felt it was time to test again to see if anything has changed on Instagram ads. We formed a hypothesis based on our previous study. Hypothesis: Instagram Story ads produce more clicks and a lower CPC than Instagram feed ads. 
Published 02/02/21
Does using the word "FREE" impact Twitter ads results??? We ran a $1000 test to find out! Social Media Lab is powered by Agorapulse. 
Published 01/07/21
Let's find out what Jennifer Watson predicts for social media marketing for 2021!  Will Tik Tok still be a thing? What about live video? And does anyone even care about Clubhouse???
Published 12/25/20
Should your business focus on Facebook groups? Jennifer Watson from Agorapulse has done some amazing and unique things in Facebook groups recently. Listen to find out more.  Social Media Lab is powered by Agorapulse.
Published 12/24/20
What worked and didn't work in social media marketing during 2020? Did brands really fail and mess things up as bad as we think? Find out Jennifer Watson's thoughts in this episode of the Social Media Lab, powered by Agorapulse. 
Published 12/23/20
Jennifer Watson from Agorapulse tested everything you can think of in social media marketing in 2020! From live videos, live summits, Facebook groups, Facebook boost, etc. Find out what she thinks worked and didn't.  Social Media Lab is powered by Agorapulse. 
Published 12/22/20
2020 brought us lots of changes and lots of things to test in social media marketing. Find out how many live video shows Jennifer Watson, the Social Media Manager of Agorapulse, produced in 2020, as well as what she tested on our accounts.  Social Media Lab is powered by Agorapulse.
Published 12/21/20
The Social Media Lab, powered by Agorapulse, wondered if placing Twitter ads with human faces or graphics mattered.  We found out it does!! Listen to find out the details!!!
Published 12/15/20
Hold on tight!! We're running through many tools you should be using as a marketing agency if you don't want to suck!! How do you manage your clients? How do you manage your calendar? How do you manage your content?? @AskYvi knows... Social Media Lab is powered by Agorapulse 
Published 12/11/20
How do you grow a marketing agency? How do you scale it and make it bigger and more profitable? In this episode with AskYvi we'll continue to answer the question "Does Your Agency Suck?" Social Media Lab is powered by Agorapulse. 
Published 12/11/20
We're picking the brain of Yvonne Heimann from AskYvi to find out "DOES YOUR AGENCY SUCK?!" In this episode, we want to find out if teaching courses or being active on social media is beneficial for an agency.  Social Media Lab is powered by Agorapulse. 
Published 12/11/20
We're asking agency owner Yvonne Heimann if our agency sucks.. In this episode we discuss what processes and workflows are needed to run a successful agency.  The Social Media Lab is powered by Agorapulse. 
Published 12/10/20
Should your marketing agency focus on just 1 industry? Or should you diversify your offerings.  That's the question we tackle in part 1 of 5 with my series with Yvonne Heimann on "Does Your Agency Suck". The Social Media Labe is powered by Agorapulse. 
Published 12/10/20
2020 has been one of the most messed up years in America's history. #BLM has been revived and brought to life the problem we have in the USA.  In this hour long interview I talk to Troy Standidge from FindTroy.com about the power of minorities in Marketing.  I ask you to listen to this in full and soak it up!
Published 11/13/20
Find out how to get started with Facebook videos with special guest Desiree Martinez. Our final episode in the 5 part series. The Social Media Lab is powered by Agorapulse
Published 11/06/20
What do you need in order to have a good Facebook video? Desiree Martinez will discuss the different elements of your video that you MUST have in part 4 of our interview.  The Social Media Lab is powered by Agorapulse.  https://www.agorapulse.com/social-media-lab/
Published 11/05/20
Which is best for your Facebook marketing? Facebook Live videos or recorded videos uploaded to Facebook? Find out what Desiree Martinez has to say about it in this episode of the Social Media Lab, powered by Agorapulse. 
Published 11/04/20
What metrics on Facebook videos should you be measuring? Desiree Martinez lets us know what insights we should be looking at on Facebook videos. Social Media Lab is powered by Agorapulse. 
Published 11/03/20