Dustin Deno, SVP of Global Sales at Showpad, joined Chris on the podcast to address the following question: "when we stop generating leads that don't close, how are we going to keep our SDR team busy? They discussed an alternative for going outbound - intent, as well as how sales teams respond to this type of change. They also covered both the benefits and the challenges of this type of go-to-market and strategy change.  Thanks to our friends at Hatch for producing this episode. Get unlimited podcast editing at usehatch.fm.