Thank you to Ketone-IQ for sponsoring this podcast episode. Score 30% off: https://ketone.com/SWEATELITE Thank you to Precision Fuel & Hydration for sponsoring this podcast episode. Score 15% off:  https://visit.pfandh.com/sweatelite-24 (auto-applies code to cart). Access the Private Podcast feed by Sweat Elite all about Training: https://www.sweatelite.co/shareholders/ Topics: 00:00 Introduction and Podcast Overview 00:15 Meet Emmett Scully: Founder of Trackster 00:38 The Origin and Evolution of Trackster 01:19 Sweat Elite Shareholders Club and Sponsors 03:27 Live from Flagstaff: Interview with Emmett Scully 04:04 Comparing Flagstaff and Boulder for Training 05:16 What is Trackster? 07:42 Challenges and Lessons in Building Trackster 21:46 Marketing Strategies and Community Impact 28:17 Talking While Running: A Unique Content Approach 30:08 The Power of Networking in Running 30:36 Memorable Moments and Marketing Strategies 31:10 Global Stories and Content Creation 33:48 The Importance of Authentic Collaborations 35:48 The Role of Founders in Tech Companies 38:19 Vision for Trackster’s Future 40:25 Discovering Trackster and Branding Challenges 45:56 Personal Running Journey and Marathon Goals 53:38 Final Thoughts and Contact Information