Our FREE bid optimizer is live! Join the waitlist to gain access: https://adlabs.app/  Stay up to date with the latest PPC hacks by joining our FREE Amazon PPC Discord community: https://discord.gg/afUCd6xAYb  —-------- In this episode, Stephen and Andrew share the cold hard truth about bid automation tools in Amazon PPC. This no B.S. episode might change your perspective on using AI and completely automated softwares to manage your bids… Key Topics: A deep-dive on the 7 reasons bid automation won’t work for Amazon PPC Our personal stories from the trenches testing automations How we have overcome these obstacles and created a semi-automatic solution that is the perfect blend of manual and automated 🔗Connect with Stephen & Andrew on LinkedIn: Stephen: https://www.linkedin.com/in/stephen-noch/  Andrew: https://www.linkedin.com/in/andrewbailiff/  🎙️Follow That Amazon Ads Podcast:  LinkedIn: https://www.linkedin.com/company/that-amazon-ads-podcast/  Spotify: https://podcasters.spotify.com/pod/show/that-amazon-ads-podcast YouTube: https://www.youtube.com/@ThatAmazonAdsPodcast  👋Closing Remarks: If you found this episode valuable and insightful, you can support us by liking, subscribing, and leaving us a review on your podcast platform of choice. Your feedback means the world to us and helps us improve the show. If you have any questions or thoughts to share, don't hesitate to reach out to us on LinkedIn.  Stay tuned for the next episode, next week, same place! #amazonppc #amazonads #amazonadvertising #AMS #FBA #amazonfba #amazonseller #amazonvendor #amazonbusiness