In this episode, Dr. Bill and Wes Moore discuss: How the balance of dental implants and aligner orthodontics stabilize the workload across the different client populations. Why the transition from traditional alignment therapies of brackets and wires to Invisalign has improved the patient experience. Approaches for maintaining a reputation of caring, compassion and desire to help clients.   Key Takeaways: Dentists looking for a strategic plan need to be active in both the area of dental implants and aligner orthodontics. Connecting with clients is essential to understanding their goals and perception of their dental situation. This may include knowing their children, where they went on vacation and general information of their daily lives. One bottleneck in a dental practice is telephone management skills.  The telephone is the gateway for patients to make an appointment, so it needs to be an easy process. Dental practices are focusing on in-house memberships due to the reduced service fee reimbursement by insurance companies.   "I have spent tens of thousands of dollars to learn how to do dentistry, but I haven't spent a whole lot of time on getting patients in the office. " — Wes Moore Connect with Wes Moore: Website: https://mooredentalcare.com/ Facebook: www.facebook.com/Moore-Dental-Care   Connect with Dr. Bill Williams: Learn More: How to Become a Redox Dentist (http://redoxdentistry.com/) Website: Solstice Dental Advisors - 5M Mastermind (http://solsticedentaladvisors.com/) Email: [email protected] (mailto:[email protected]) Free Book: 10KWay.com (http://10kway.com/) Buy Books: Dr. Williams' Author Page (https://www.amazon.com/Dr.-Bill-Williams/e/B00K220DD0/ref=dp_byline_cont_book_1) LinkedIn: Dr. Bill Williams (https://www.linkedin.com/in/billwilliamsdmd/)