Have you heard about the need for a big why?  in this episode, I go into how that translates into your brand purpose. Also, listen in to understand the differences between failing and giving up in your startup journey. Have you given up on a startup before when you thought you had failed?  In this podcast you will get information about: - How entrepreneurs are problem solvers  - The need to understand your target market - The need to develop a brand purpose for your startup Are you an African founder building a brand? Let's connect! ________________ The Created Creative partners with impact-driven founders looking to build more solid brand and business foundations to launch their vision off. This is by helping impact-driven founders present themselves to their intended audiences in ways that speak to not only the needs of the market, but what to they want to be known for. Click here to be a guest on The Created Created Let's Connect on LinkedIn Let's Connect on Instagram