What is Public Relations and why is it important for your brand? Listen in to this episode. to: - Understand what PR is  and how it differs from marketing - How to navigate working with a public relations specialist for media - Public relations, communications and  how Kevin transitioned into corporate communications work from creative and showbiz. About Kevin: Kevin Mwenye is a Public Relations Specialist and brand manager. Kevin has worked with some notable personal and business brands including the Zimbabwean cricketer Sakandar Raza, the Zim rugby captain Hilton Mudariki, BET awarding winning artist Sha Sha. This is in addition to Kevin himself contributing to  GQ South Africa with his PR  clients being featured in countless publications locally in Zimbabwe and internationally on BBC, The beat Nigeria and UK as well as Boiler Room — just to name a few. Currently he is working as Corporate relations and brand manager at Zimworx. Connect with Kevin: On Instagram: www.instagram.com/_kevels_ On LinkedIn: Kevin Mwenye Click here to be a guest on this podcast. Have a look at templates that can help your business here. Let's Connect on LinkedIn Let's Connect on Instagram