NEOM’s Nicola Elliott: Guiding principles in building your brand
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Description
What question could you ask yourself to understand what makes your brand unique?
In this episode, Alex and Joe are joined by Nicola Elliott, the Founder of NEOM Organics - one of the first and fastest growing wellbeing brands in the UK, which specialises in 100% natural fragrances to boost your wellbeing.
Nicola talks about the pivotal moment she decided to pursue her own business over her career as a magazine editor, how she struggles to see success even today and her guiding principles for building a brand.
Follow Nicola @nicolaelliottneom and @NEOM
Connect with Alex and Joe on Linkedin, and say hi at @campfireagency_
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