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Francesca R. Balit
The Events Cast
The Events Cast is a show dedicated to all things event marketing where, in each episode, we dive into the marketing tactics and strategies that will help you attract new attendees, grow your audience, and sell out your events.
This podcast is your weekly dose of coaching, guidance and inspiration to help you achieve your marketing goals and boost your events.
Through interviews with event marketers and professionals and solo episodes with Francesca, you'll learn practical tips and strategies to better market your events along with real-world advice and trends happening in the wild and...
Listen now
Ratings & Reviews
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5.0 stars from 11 ratings
Great show for event professionals!
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“What a fabulous show! I love the deep dives into the timely, event-related topics. Francesca knows how to asks such insightful questions of her guests. I can’t wait for the next episode. I highly recommend this podcast.”
The Susan Harper via Apple Podcasts ·
United States of America ·
02/21/24
Great show with great guest
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“If you’re in the event industry, you should be listening to this show.”
Jon Kazarian via Apple Podcasts ·
United States of America ·
10/03/22
Very useful tips
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“Great podcast full of useful tips. Some I knew, but hadn’t used in ages and the podcast not only reminded me that I should for example put reviews on there, have a countdown clock on my site and so on, but it gave me the incentive to actually do so. I’m pretty sure upgrading my marketing, in part...”Read full review »
bas6-3 via Apple Podcasts ·
Netherlands ·
09/21/22
Recent Episodes
In this episode, we delve into the intricacies of user journeys and experiences on event websites, exploring the path users take from their initial entry to registering for your event.
Tune in to this episode as we take you behind the scenes of launching and revamping Informa's new websites...
Published 03/11/24
Published 03/11/24
In today’s episode, we are talking with Amanda Ciccatelli, Senior Director, Marketing at HLTH about how their podcast has helped them connect with their audience and boost their marketing efforts.
We discuss the intricacies that go in to creating a podcast, the type of content they produce on...
Published 02/19/24
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See hourly chart positions and more than 30 days of history.
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