Chantal Swainston is an independent Fintech PR consultant and Founder of The Heard—an award-winning spokesperson index for women and non-binary people in Fintech who want to get into public speaking. From introducing brands to new regions, launching new products in open banking and investments, and tackling corporate issues and reputational crises, Chantal has over a decade of PR experience. She has worked with brands like American Express, eBay, LinkedIn, and Klarna. Previously, Wise’s...

We had the pleasure of speaking to Paul Jarratt, Vice President of Marketing Communications and Sales Enablement at Onfido, about how AI helps fintechs innovate and stay ahead of the competition. With an impressive 20-year career in marketing, Paul has worked across a broad range of industries, from AI and fintech to mobile operating systems, with big names like Nokia and Mozilla. At Onfido, he leads everything from global and product communications to analyst relations, customer marketing,...

Raquel Soares, Director of Marketing and Communications Edenred Payment Solutions, talked about all things rebranding for fintech growth. With over a decade in marketing, initially working for Philips, Raquel transitioned to fintech at GoCardless before becoming Head of Marketing at Edenred Payment Solutions. Now, Raquel drives brand growth, leading a team of experts in product marketing, branding, design, content, and events. Passionate about diversity and inclusion, she actively champions...

Ariana Sverdlik, Head of Global Brand at SumUp joined Shameer on an inspiring chat about creating and growing a human-centric FinTech brand. From big brands with small budgets to small brands with big dreams, Ariana has built communities and campaigns for Disney, Loreal and many others. At SumUp, she’s empowering teams globally to understand the brand and help bring it to life in the real world. She works with stakeholders, connecting the dots and how they communicate across all major global...

Harshil Varsani, Head of Creative at TotallyMoney, talked today about the role of creativity in fintechs. A master of all things creative, Harshil worked across various industries and roles, from international corporations to agencies and startups. As the Head of Creative at TotallyMoney, he looks after a diverse, integrated team of copywriters, designers, illustrators, motion designers and UX writers. Since he joined the company, his team has grown from two digital designers to 10 creatives....

Henry Barton, Head of Community and Brand at Uncapped, came in to talk about the importance of setting the right foundation for building loyal communities. Henry studied archaeology long before getting into finance, hoping to be the next Indiana Jones. When that didn’t work out, he moved to London, where we held roles from sales to partnerships to publishing for The Times.  After working for the UK's largest small business support network, Henry found his biggest passion is helping small...

In the latest episode of The Fintech Marketers and Leaders podcast, Shameer Sachdev sat down with Monica Millares, Product Principal at BigPay. As a Financial Wellbeing advocate, Monica hosts the "Purpose Driven FinTech" podcast, writes the "Innovating FinTech" newsletter, and mentors young professionals on becoming great FinTech Product Managers. She started her career in financial services in Mexico and moved to the UK to join the Fintech revolution in early 2014, where she worked with...

In the latest episode of The Fintech Marketers and Leaders podcast, Shameer Sachdev sat down with Daniel Yubi, Founder and CEO of Payable. Payable is a treasury operations software that helps teams automate financial operations and gain real-time cash visibility from a single dashboard. Daniel is a fintech founder and a Youtube and used to be a lawyer before he founded Payable in May this year.  Daniel and Shameer spoke about the launch of Payable, the value of content creation, and what it...

In the latest episode of The Fintech Marketers and Leaders podcast, Shameer Sachdev sat down with Samantha de Groen, Product Marketing Manager at Bunq. Bunq is the second largest challenger bank in Europe on a mission to make life easy for digital nomads by giving them the tools to spend, budget, and invest like a local wherever they are.  Samantha's role is to connect the dots between data research, user feedback,  Bunq's overall growth direction as a brand and how to communicate that to...

In the latest episode of The Fintech Marketers and Leaders podcast, Shameer Sachdev sat down with Oliver Mott, Head of Social Media at Starling Bank. Starling has gone from underdog to top challenger bank in only nine years. We spoke with Oliver about how is his social media team helping Starling make banking better. Oliver talks about Starling’s biggest hits on TikTok, measuring influencer marketing results, the importance of being part of great conversations, and much more. Join them as...

In the latest episode of The Fintech Marketers and Leaders podcast, Shameer Sachdev sat down with Shaul Weisband, Co-Founder and CMO at Jifiti.  Jifiti is a white-labelled platform where banks and lenders embed their loans at any point of sale, enabling them to compete in the BNPL (Buy Now, Pay Later) space. Shaul, its Co-Founder and CMO, was in the marketing and branding space before he started the company. He shares a lot of marketing advice and talks about using thought leadership for...

In the latest episode of The Fintech Marketers and Leaders podcast, Shameer Sachdev sat down with Kealan Lennon, Founder & CEO of CleverCards. Clever Cards is a configurable digital payments platform on a mission to simplify employee benefits payouts and expenses. Since its launch in 2022, CleverCards has been on a hyper-growth journey. Kealan shares how CleverCards launched a digitally disruptive product and signed up 2,500 businesses in eight weeks — a record in the Fintech...

In the latest episode of The Fintech Marketers and Leaders podcast, Shameer Sachdev sat down with Maria Tsarkova, Growth & Acquisition Lead at Tandem Bank. Tandem is a challenger bank providing greener banking solutions. This year, Tandem Bank acquired Loop, a FinTech that Maria helped scale from its early stages. Listen to Maria and Shameer talk about building and implementing Loop’s go-to-market strategy, leveraging TikTok and influencer marketing and how the Loop acquisition is helping...

In the latest episode of The Fintech Marketers and Leaders Podcast, host Shameer Sachdev sits down with Chief Marketing Officer at Paddle. Founded in 2012, Paddle takes a “do it for you” approach to handling billing, payments, invoicing, tax and compliance for over 5000 software companies and has since raised $200m at a $1.4bn valuation and acquired subscription metrics firm ProfitWell.  Andrew’s significant experience shaping fast-growing B2B tech businesses, having co-founded B2B...

In the latest episode of The Fintech Marketers and Leaders podcast, Shameer Sachdev sat down with Ben Morfoot, Product Director at GoCardless.  GoCardless helps more than 85,000 businesses make and collect payments worldwide and is on a mission to become the world's biggest bank payment network. Having led teams across almost all their product areas, Ben currently leads their Embed product, which allows other payment providers to add GoCardless' best-in-class bank payments to their...

In the latest episode of The Fintech Marketers and Leaders podcast, Shameer Sachdev sat down with Karen Barett, Founder & CEO of Unbiased. Unbiased connects people with financial advisors, mortgage brokers and accountants and has helped over 10 million people seek financial advice.  A few years ago, Karen Barett was going through a hard time at home and was struggling to find a financial advisor who matched her needs. She then decided to build Unbiased and help people make big financial...

Ladies and gents, the latest Team Talk is fresh out of the oven! Host Shameer Sachdev sat down with Ross, our Head of Performance Marketing, and Julia, our Head of Influencer Marketing, to discuss why Fintechs should leverage influencer and paid marketing together.  Tune in for a pure gold conversation on how influencer and paid media strategies help accelerate your brand's reach, how to plan a paid & influencer marketing campaign, the biggest UGC misconceptions, UGC pricing,...

In the latest episode of The Fintech Marketers and Leaders podcast, Shameer Sachdev sat down with Andrea Linehan, Global Chief Marketing Officer at Currency Fair. Along with Wise, Currency Fair is a pioneer in the peer-to-peer marketplace of global money transfers. Andrea joined Currency Fair to sustain the consumer side of the business and build its b2b offering. Listen to Andrea and Shameer talk about how to tailor your marketing strategies to captivate, educate, and retain customers, the...