Episodes
In this episode of Your 4, Joseph & Brandon talk about how to make New Year resolutions stick, whether it's best to focus on losing fat or building muscle first, how to overcome self-doubt and tackle imposter syndrome, and planning for early retirement.
Published 01/17/24
Published 01/17/24
In this episode of Your 4, Joseph & Brandon talk about pursuing entrepreneurship as a career path, how to build muscle & burn fat at the same time, knowing when to leave a long term relationship, and how to develop a growth mindset.
Published 12/13/23
In this episode of Your 4, Joseph & Brandon talk about how to progressively overload and why tracking your workouts is so important, how to properly decline job offers & employment opportunities, how the new TGA regulations with affect the supplement industry, and their top life & business lessons thus far.
Published 11/15/23
In this episode of Your 4, Joseph & Brandon talk about post-comp blues, starting an e-commerce business, the pros & cons of fitness tracking devices, and the reality of hustle culture.
Published 10/05/23
In this episode of Your 4, Joseph & Brandon discuss how to stay motivated on those days when you just feel like staying in bed, what makes a good boss versus what makes a good friend, the current TRT craze, and how to deal with project failures.
Published 09/14/23
Trying to balance all of the different areas of your life can often leave you feeling like a circus clown spinning plates, forever jumping from one plate to another, trying to keep them all from coming crashing down. And that's the challenge with the pursuit of balance... it's fragile in its nature. But what if balance wasn't the goal? What if instead of spinning plates, the different areas of your life were interconnected like gears, and by focusing on spinning one all others benefited at...
Published 07/19/23
In this episode of Your 4, Joseph & Brandon discuss how to handle talented employees who are not applying themselves, the benefits of morning workouts and how to transition from working out in the evening to the morning, how to distinguish between feeling tired and being burned out, and why different business owners have different business goals.
Published 07/05/23
Your goal is to fill the bucket up. And it’s easy. At least when you first start. All you have to do is focus on pouring more liquid into it. More input, more productivity, more effort.  And as it should, the level of liquid in the bucket rises. Until it stops. And then starts dropping. So you focus on pouring more into it. More & more input, more & more productivity, more & more effort. But the level keeps dropping. You keep sliding further & further away from your goal. And...
Published 06/21/23
In this episode of Your 4, Joseph & Brandon discuss how to seek out new opportunities in the workplace, how to work through traumatic life events, what to do if you worry that you are working too much, and how best to manage anxiety.
Published 06/07/23
Building a start-up business is hard. And even harder when you have limited resources, no access to finance or capital, and literally start from the bottom, bootstrapping every step along the way. But it is possible. And The WOD Life are home grown proof. In this episode, Joseph Mencel sits down with co-founders of The WOD Life, Ben Dineen and Andy Lee, to talk about how they have built a multimillion dollar, world renowned business from the ground up in less than a decade, and the challenges...
Published 05/25/23
In this episode of Your 4, Joseph & Brandon discuss using analytics to optimise your business, prioritising personal development, how to build resilience & mental toughness, and the current change in bricks & mortar retail stores.
Published 05/10/23
Vision without passion is just a fantasy. Vision & passion without action is just an illusion. But when you combine vision, passion & action in pursuit of your most ambitious goals, you can change the world. And Tony Doherty has proven it. Affectionately known as the Godfather of Bodybuilding in Australia, Tony has arguably achieved more in the fitness business than anybody else in the country. From Doherty’s Gyms, to the Doherty’s Gym Brand, to the IFBB Pro League Australia, to the...
Published 04/26/23
Vision without passion is just a fantasy. Vision & passion without action is just an illusion. But when you combine vision, passion & action in pursuit of your most ambitious goals, you can change the world. And Tony Doherty has proven it. Affectionately known as the Godfather of Bodybuilding in Australia, Tony has arguably achieved more in the fitness business than anybody else in the country. From Doherty’s Gyms, to the Doherty’s Gym Brand, to the IFBB Pro League Australia, to the...
Published 04/19/23
In this episode of Your 4, Joseph & Brandon discuss how to overcome fitness plateaus, how to best recruit & manage new staff members, who inspires them in the fitness industry, and their biggest personal struggles at the moment.
Published 03/29/23
Why can’t you be an amazing parent and run a successful business at the same time? Why can’t you run a successful business and be a world class athlete at the same time? Why can’t you be a world class athlete and an amazing parent at the same time? You can. And Emma Bowman is living proof. Emma’s story is one of pure perseverance. From refusing to accept that she couldn’t start a family, to refusing to settle for a safe, but soul sucking career, to refusing to believe that she couldn’t become...
Published 03/15/23
In this episode of Your 4, Joseph & Brandon discuss how to work through business challenges and make difficult business decisions, the importance of understanding love languages in intimate relationships, what they miss from their childhood, and how to discover & question your limiting beliefs.
Published 03/01/23
You’ve identified a business opportunity. You’ve built up the courage to go for it. It’s harder than you thought it would be, but it’s generally heading in the right direction. And then all of sudden, you come up against your first (of many) make or break challenges. What do you do? Do you wave the white flag and throw in the towel? Or do you refuse to give up, refuse to give in, and figure out what step to take next? In this episode, Joseph Mencel and Todd Cowie chat about how to confront...
Published 02/15/23
In this episode of Your 4, Joseph & Brandon discuss how to part ways with a coach, how to find your "Why", the importance of recharging your energy, bodybuilding for teenagers, and how to not take on other people's emotions or issues.
Published 02/01/23
Your goals are set. You've got your plan all laid out. You're ready to go. You start putting in work, make some progress, and then WHAM! You're hit with your first unexpected obstacle. So what do you do? In this episode, Joseph Mencel provides practical & strategic advice on how you can overcome obstacles and confront challenges that you will inevitably face on your journey towards achieving your goals. Joseph then takes a deep dive into what he calls "Success Capacity", explaining what...
Published 01/19/23
In this episode of Your 4, Joseph & Brandon discuss how to determine if a market is viable, how to balance building culture with product or service offerings, why daily discipline is so important in the face of less than ideal outcomes, how to confront the fear of failure and embrace risks, and how to best manage unexpected financial setbacks.
Published 12/21/22
In this episode, Joseph is joined by MJ Fitness Challenge Season 8 Champions, Cara Zaccheus & Frank Muscara, to discuss how to achieve your fitness goals. Joseph, Cara & Frank begin the episode by talking how to find the motivation to commit to a fitness goal, before discussing how to deal with the different challenges that inevitably arise on any fitness journey. They then take a deep dive into how to develop the habits & routines that support a fitness lifestyle, before...
Published 12/14/22
In this episode of Your 4, Joseph & Brandon talk about the different ways to define success, how to journal and why it's important, how to plan strategically for business success, and how to get started implementing the fitness lifestyle.
Published 11/23/22
What does the recipe for business success in the fitness industry look like? Is it about going wide and appealing to as many people as possible? Or is it about going narrow and tailoring a product or service to a specific niche? Is it all about using digital advertising to help spread the word about your business? Or is it more about using word of mouth to help spread the word about your reputation? Is it about having the perfect plan and executing it to a tee? Or is it about taking one step...
Published 11/09/22
In this episode of Your 4, Joseph & Brandon discuss how to become a better salesperson, how to best work through professional & personal failure, what you should expect from your managers, and how to compartmentalize different areas of your life.
Published 10/26/22