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Shamanth Rao
The Mobile User Acquisition Show
Welcome to the Mobile User Acquisition Show, in which we talk about how to use mobile user acquisition strategies to grow your app quickly and capital-efficiently. Each episode includes strategies, tips and pointers from the leading edge of mobile user acquisition that can help you unlock tremendous growth for your app.The Mobile User Acquisition Show is produced by the team at RocketShip HQ. With 8 figure UA spends managed and over 10,000 ads produced, we deliver profitable growth for breakthrough B2C apps & help them navigate the brave new world of privacy-first, post-identifier...
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Ratings & Reviews
5.0 stars from 50 ratings
Audio
Great podcast for performance marketing and gaming industry. Thanks for putting it together. One suggestion is improving Shamath’s audio. It sounds he is sitting really far away from the mic. Rest is great!
MG9871 via Apple Podcasts · United States of America · 02/03/24
Insights for Subscription Apps
Great commentary and suggestions when considering paid UA strategies for mobile apps and games backed up by real experience. The May 2023 episode with suggested metrics for subscription apps was helpful… Paid UA is not easy, but Shamanth and his team’s suggestions make it easier. Thanks!
tom_mclellan via Apple Podcasts · Canada · 12/19/23
Shamanth has created an incredibly valuable resource for anyone in mobile with this podcast! No matter the topic, you’re guaranteed to gain actionable insights from every episode. Go ahead and it a “follow”, The Mobile User Acquisition Show will quickly become a favorite in your feed!
oliviabaker13 via Apple Podcasts · United States of America · 06/02/23
Recent Episodes
Today’s episode is a recording of a webinar on Gaming UA Strategies for a Gen-AI World 2024 and beyond featuring Niels Beenan, Strategic Partnerships Director at Singular, Sharath Kowligi, Marketing Manager at DieNo Games, Krystel Bittar, Product Manager at Sensor Tower, and Cameron Thom, Chief...
Published 05/05/24
In this episode, we delve into the intricacies of Google UAC strategies on iOS post Apple's introduction of App Tracking Transparency (ATT). We love this episode as this is from an ex Googler who gives us the inside track into the dynamics at play within Google that shaped a lot of the changes...
Published 04/26/24
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