Episodes
This week, we are giving you a peek behind the curtain to show you what it's like to get coaching inside of the TMA membership with a live session from Coaching Week all about Client Relationships. Our guest in this training is Shannon Griffin, a repeat guest on this podcast who has shared all about her big ticket sales (to the tune of $25,000+!). You've heard her share before about how creating clear expectations, and a great client experience, can lead to large sales. In this episode, she's...
Published 05/07/24
This week, we are giving you a peek behind the curtain to show you what it's like to get coaching inside of the TMA membership with a live session from Coaching Week all about SEO. For this session, we were joined by special guest Melissa Arlena. Melissa has a knack for making technical things simple and relatable, and she offers support for photographers to learn all about SEO keywords to help you get found on Google and drive more traffic to your site. Connect with Melissa...
Published 04/30/24
Enrollment for our TMA community is open NOW. Join us at https://www.themotherhoodanthology.com This week, we are giving you a peek behind the curtain to show you what it's like to get coaching inside of the TMA membership with a live session from Coaching Week all about marketing. This was a live session and you'll hear us answering questions with folks who were able to attend live, but there is so much great information in this training that we knew you would get a lot out of the recording...
Published 04/23/24
If you have been listening to this podcast since the beginning, you may remember one of our very first guests on the show was our friend and colleague, Shannon Griffin, talking about her $38,000 sale. She's back to talk about sales mindset, knowing your market, connecting with clients who value photography, clarifying monetary expectations with your clients up front, and so much more. Connect with Shannon https://www.shannongriffin.com/ https://www.instagram.com/shannongriffin/  FREE...
Published 04/16/24
Our guest today is Ana Dufreche. She's joining Kim to talk about how to market your business to get more bookings. Her social media profiles are full of engaged followers and every single post gets tremendous engagement. Tune in to learn some behind-the-scenes secrets for building community through your marketing. Connect with Ana: https://anadufrechephotography.com/ https://anadufrechephotography.com/education https://www.instagram.com/anadufrechephoto/ FREE SHIPPING for TMA Podcast...
Published 04/09/24
While we believe many of you will find value in this special episode, we acknowledge that today's topic revolves around trauma, boundaries, and mental health. While informative, it may be triggering for some. Please prioritize your well-being and remember this episode will always be available for you to revisit. Today's episode is all about understanding the impact of trauma on creatives. Along with our guest Marie Romeo, Allison is taking over the mic this week and digging into: - The...
Published 04/02/24
This week, the TMA team is excited to coach and mentor for another case study session. Join Kim Box, Jenny Cruger, and Allison Craig of TMA as they share with you a coaching and mentoring session featuring Grace Ann Pumpelly. Connect with Grace Ann: https://www.createdwithgrace.com/ https://www.instagram.com/gracepumpelly Join Melissa Arlena's Picture Perfect Rankings SEO Program: https://melissaarlena.com/picture-perfect-rankings For our listeners, there's a little perk – 20% off on Shop...
Published 03/26/24
This week I am joined by guest Danielle Hobbs, an educator inside our membership, to chat about relocating your photography business. We're digging into: - Danielle's career journey as a newborn photographer, including how she got started and how her business has evolved over the past 17 years - How she has managed to move locations frequently due to her husband's military career and had to restart her business each time - Her approach to newborn photography focusing on baby-led posing and...
Published 03/19/24
In the second part of this 2-part conversation, Laura Esmond of Reese & Co continues the discussion about mastering the art of in-person sales. Today, we're discussing: - Successfully setting sales appointments and streamlining client communication - Using technology like Apple TV for client viewings and screen sharing - Creating a memorable client experience through customer service - Discussing pricing structures, photography packages, and album sales - Finding joy and balance in life...
Published 03/12/24
This week is part 1 of a 2-part conversation with Laura Esmond of Reese & Co all about the art of in-person sales. Today, Laura is digging into: - Managing workload and prioritizing relationships in your photography business - Balancing work and motherhood as a business owner - Adapting a business during COVID-19 and periods of change - The importance of in-person sales and client relationships - Fears and benefits of meeting with clients to review photos - Sales strategies and...
Published 03/05/24
This week, Jenny is sharing her top 10 tips for marketing your business that you can take action on right now. We talk about: - Marketing strategies such as SEO, website optimization, branding, social media, and more - The importance of consistency over time when it comes to marketing - Building relationships and networking within your local community and the photography community - Using email lists and incentives to engage with past clients - Balancing personal and business content on...
Published 02/27/24
Get an inside look into the incredibly valuable conversations happening live inside the TMA membership in today's episode. This is a recording of a live training that Allison led to supplement some new resources she has developed for our members all about planning profitable high volume mini session events. In this episode, we're discussing: - Strategies for hosting high-volume, profitable mini sessions - Balancing mini sessions with full photography sessions - Pricing mini sessions and...
Published 02/20/24
In this week's episode, we are excited to share another success story with you. We're joined by Alex McDougal of Alex Rose Photography and Rose and Salt Studio. We're talking about: Growing a photography business while balancing family responsibilities Strategies for pricing photography services and increasing prices over time Hiring and working with associate photographers Running a successful photography studio rental business to supplement photography services Taking small,...
Published 02/13/24
This week, tune in for Courtney Grant's photography business story. She transitioned from wedding photography to motherhood and newborn photography. We talk about: The challenges of wedding photography Making the switch to focus on families Her photography business model and pricing strategies Tips for other photographers wanting to make a similar transition And so much more! Connect with Courtney:...
Published 02/06/24
This week's episode is featuring a recent conversation we had inside our membership community about going full-time with our photography businesses. If you're looking for applicable advice, and maybe a motivational pep talk, you've come to the right place today. Join Melissa Arlena's Picture Perfect Rankings SEO Program: https://melissaarlena.com/picture-perfect-rankings For our listeners, there's a little perk – 20% off on Shop products and courses with code...
Published 01/30/24
In today's episode, we are sharing a training from inside the membership. Joined by Josephine from Designs by Josephine, we discuss revamping photography websites and communicating value. We cover: Finding your niche Using calls to action on your website Getting quality testimonials And so much more! Join Melissa Arlena's Picture Perfect Rankings SEO Program: https://melissaarlena.com/picture-perfect-rankings For our listeners, there's a little perk – 20% off on Shop products and...
Published 01/23/24
This week, the TMA team is excited to coach and mentor for another case study session. Join Kim Box, Jenny Cruger, and Allison Craig of TMA as they share with you a coaching and mentoring session featuring Jojo Welden of Joanna Briggs Photography.  In this episode, we discuss: The challenges around building a new client base and marketing a new business after a big pivot Developing a new pricing structure by transitioning from an all-inclusive model to session fees and a la...
Published 01/16/24
We're excited to share this recording from our live coaching session inside the membership this month. This is just a sneak peek of the monthly coaching sessions that all our members get to participate in throughout the year. In this session, we discussed transitioning full-time careers into photography businesses, standing out in crowded markets, communicating value to clients, and the power of word-of-mouth. If this inspires you, make sure to join the bootcamp now and stay tuned because...
Published 01/09/24
In this episode, Kim is joined by her TMA business partners Jenny and Allison as they reflect back on their photography businesses in 2023 and talk about preparing for the new year. Join us at our upcoming retreat for photographers: https://themotherhoodanthology.com/the-motherhood-anthology-retreat/ Get 10% off your first order from Willow Canvas: IG: @willow_canvas Sign up for the newsletter: www.willowcanvasbackdrops.com   Connect with TMA: Website | Membership | Courses:...
Published 01/02/24
If you get stressed out about algorithms, hashtags, engagement, and how to grow your photography business on Instagram, then this episode is for you! Today, Kim is joined by TMA educator, Amber Courtney, talking all things Instagram. Join us at our upcoming retreat for photographers: https://themotherhoodanthology.com/the-motherhood-anthology-retreat/ Connect with Amber: https://lightlivinphotography.com/ https://www.instagram.com/light_livin_photography/ Make sure to use code LLT100 at...
Published 12/26/23
This week Kim is joined by Katie Lamb. Katie is based in Dallas, Texas and is a wife and mom of three. After graduating from Baylor University with a degree in Fine Art Photography, Katie lived out her first life passion in China, Africa, Europe, and everywhere in between using photography and videography to bring awareness to the international orphan crisis through various mission-based organizations.  In 2008 she launched her photography business, and through the years spent building her...
Published 12/19/23
Our guest today is Tiffany Sauder: mom, entrepreneur, board member, and investor. She's talking about anxiety and overwhelm, and how to manage it through outsourcing, facing your fears, and keeping perspective about what's most important. Connect with Tiffany: https://www.tiffanysauder.com/ https://www.instagram.com/tiffany.sauder/ Get 10% off your first order from Willow Canvas: IG: @willow_canvas Sign up for the newsletter: www.willowcanvasbackdrops.com   Connect with TMA: Website...
Published 12/12/23
We all have hopes and dreams for our businesses that need to be set and laid out so that we can actually achieve them. Special guest, Kristin Sweeting, is back on the podcast this week to chat about all things vision casting, goal setting, and how to maintain our own self-care through it all. Connect with Kristin: https://www.kristinsweeting.com/  https://dangerschool.com/  Get 10% off your first order from Willow Canvas: IG: @willow_canvas Sign up for the...
Published 12/05/23
In today's episode, Kim is joined by our first-ever TMA Podcast Sponsor: Sara Bywaters-Baldwin of Willow Canvas. Tune in for a discussion about everything from anxiety among creative entrepreneurs, photographers as therapists, insights into the art behind Willow Canvas backdrops, how Sara defines success, and so much more. Get 10% off your first order from Willow Canvas: IG: @willow_canvas Sign up for the newsletter: www.willowcanvasbackdrops.com   Connect with TMA: Website |...
Published 11/28/23